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(Senior) Director of Public Relations (Public Affairs)

Are you the right applicant for this opportunity Find out by reading through the role overview below. The Company is a dynamic, clinical-stage biotech company advancing a robust pipeline of novel therapeutics. With several global multi-regional clinical trials set to launch across the U.S., Europe, Australia, and Asia, we are expanding our international footprint to deliver transformative treatments to patients worldwide. As part of this growth, we seek a strategic and visionary Director/Senior Director of Public Relations (Public Affairs) to elevate our global corporate profile, refine our brand, and amplify our scientific and corporate narrative. Position Summary The Director/Senior Director of Public Relations will lead all aspects of corporate communications, media relations, and brand strategy to position the Company as a trusted leader in the global biotech landscape. This role highly prefers a seasoned professional with 10+ years of experience in biotech/pharma PR, exceptional English fluency, and a proven ability to craft compelling narratives, manage high-stakes media engagements, and build a cohesive brand identity across diverse regions. Key Responsibilities 1. Corporate Image & Brand Storytelling & Messaging: Develop and refine the company’s master narrative, including corporate decks, mission/vision statements, and key messaging for global stakeholders (investors, patients, regulators). Brand Identity: Oversee visual and verbal branding, including logo, website, LinkedIn/Twitter (X)/WeChat assets, and teleconference backgrounds. Ensure consistency across all channels. Reputation Management: Proactively shape the company’s reputation as a leader in innovation, patient-centricity, and scientific excellence. 2. Press Releases, Media Relations & Social Media PR Strategy: Design and execute a global PR calendar, including scenario planning for clinical trial milestones (e.g., data readouts, regulatory submissions and approvals). Streamline cross-functional review processes for press releases. Media Engagement: Secure high-impact coverage in top-tier biotech, medical, and business outlets (e.g., Endpoints News, BioCentury, Fierce Biotech, etc.). Train executives and staff for media interviews. Social Media: Drive frequent, engaging updates on LinkedIn, WeChat, and Twitter to highlight corporate milestones, patient stories, and KOL collaborations. 3. Communication Platforms & Crisis Management Channel Management: Maintain the company’s website and social media as centralized hubs for accurate information. Monitor and respond to comments/misinformation. Media Partnerships: Build relationships with global journalists, influencers, and industry analysts. Position the Company as the go-to source for timely updates. Crisis Preparedness: Develop protocols to address potential reputational risks (e.g., clinical trial setbacks, geopolitical sensitivities). Qualifications Education: Bachelor’s degree in Communications, Public Relations, or related field; advanced degree preferred. Experience: 7+ years in PR/public affairs preferred, with 4+ years in biotech/pharma required, and a track record of managing global campaigns. Skills: Expertise in media relations, crisis communications, and digital/social media strategy. Familiarity with FDA/CDE/EMA regulatory environments and clinical trial communications. Ability to collaborate with cross-functional teams (Research, Medical, Legal, BD). Mindset: Entrepreneurial, agile, and culturally adept in bridging Western and Eastern business practices. Why Join Us? Lead PR strategy for a high-growth biotech company at a pivotal global expansion stage. Shape the voice of a mission-driven organization advancing cutting-edge science. Competitive compensation, equity incentives, and flexible work arrangements.

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