Ovative Group is hiring: Manager, Retail Media Audience Activatio...
Ovative Group - New York, NY, United States, 10261
Work at Ovative Group
Overview
- View job
Overview
Manager, Retail Media Audience Activation - Amazon
Join to apply for the Manager, Retail Media Audience Activation - Amazon role at Ovative Group.
About Ovative Group
Ovative Group is an independent, full-funnel media, measurement, and creative firm. We help brands like Best Buy, Domino's, American Eagle, The Home Depot, Post, Disney, Tumi, Michael Kors, Boost Mobile, and UnitedHealth Group transform their media and measurement programs, resulting in profitable growth.
We leverage our proprietary MarTech platform, EMRge, to transform marketing into a driver of sustainable growth. Our work has been recognized by Digiday, Google, Inc. 5000, USA Today, and Search Engine Land.
About The Role
The Retail Media team develops industry-leading strategies, optimizations, and measurement of the retail media landscape. As an Audience Activation Manager, you will guide the vision and drive results, focusing on enhancing enterprise marketing return through retail media advertising.
Responsibilities
- Manage and grow relationships with key clients, defining program objectives, tactics, KPIs, and communication.
- Lead the execution of retail media programs across channels like CTV, OLV, and Display, including strategy, planning, and investment strategies.
- Manage relationships with retail media networks and technology partners such as Amazon, Walmart, The Trade Desk, and others.
- Collaborate with cross-channel teams to evaluate and optimize media strategies, identify test opportunities, and develop insights.
- Support team leadership, staffing, and development efforts.
- Act as a subject matter expert on retail media, developing strategies and staying abreast of industry trends.
Skills & Requirements
- 6+ years of media experience, with programmatic buying expertise in channels like CTV, OLV, and Display.
- Proven mastery of retail media technologies such as Amazon Advertising, The Trade Desk, Pacvue, and others.
- Experience managing external partners and leading teams.
Compensation & Benefits
Salary range: $79,000 - $132,000 plus a 20% bonus. Benefits include health insurance, 401k match, flexible vacation, paid travel, and more.
Culture
We foster trust, transparency, and open communication. Our environment promotes collaboration across all levels, supporting your growth and success.
#J-18808-Ljbffr