Sr. Director, Field Marketing
OneStream Software - Birmingham, Michigan, us, 48012![OneStream Software](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at OneStream Software
Overview
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Overview
Senior Director, Field Marketing NA
Remote, USA
OneStream Software LLC
Benefits Offered
Vision, Medical, Life, Dental, 401K.
Employment Type
Full-Time
Compensation
$150,000.00 -$200,000.00 (Range applies to US candidates only) + Benefits/Variable Comp./Equity - Range may vary based on experience.
ABOUT THE JOB
The Senior Director of Field Marketing will lead and manage a team of field marketers to drive demand and build brand awareness within North America and LATAM. This role requires a strategic thinker with a strong background in marketing, excellent leadership skills, and the ability to work cross-functionally to achieve business objectives. Additionally, working with the Campaigns team, the Senior Director will implement and oversee Account-Based Marketing (ABM) strategies to target high-value accounts and drive personalized marketing efforts within the region.
RESPONSIBILITIES
Leadership and Strategy:
Develop and execute a comprehensive field marketing strategy that aligns with overall company goals
Lead, mentor, and manage a team of seasoned field marketers to ensure successful implementation of marketing programs
Collaborate with sales, product marketing, and corporate marketing teams to ensure alignment and integration of marketing strategies
Analyze market trends, customer insights, and competitive landscape to inform marketing strategies and initiatives
Communicate strategy to team, measure performance regularly, adjust plans as needed to reach goals
Account-Based Marketing (ABM):
Design and implement ABM strategies to target high-value accounts and drive hyper-personalized marketing efforts
Collaborate with campaigns and sales teams to identify target accounts and develop tailored marketing plans Develop many-to-1, 1-1 campaign playbooks for use in the field
Measure and optimize campaigns to ensure effectiveness and achieve desired outcomes
Program Management:
Oversee the planning and execution of regional marketing programs, events, and campaigns to drive demand generation and pipeline growth
Develop and manage field marketing budgets, ensuring efficient use of resources and maximizing ROMI
Measure and report on the effectiveness of field marketing programs, using data to continuously improve and optimize efforts
Stakeholder Engagement:
Build and maintain strong relationships with NA SVP Sales, and regional sales teams to ensure marketing efforts support sales objectives
Serve as a key liaison between the field and other marketing teams, ensuring consistent communication and collaboration and maximizing efficiency
Build and maintain strong relationships with Strategic Alliances team to communicate plans and collaborate on joint activities
QUALITIES OF A SUCCESSFUL CANDIDATE
Formal Education and Certification
Bachelor's degree in Marketing, Business, or a related field; MBA preferred
12+ years of experience in marketing, with a focus on field marketing, demand generation, and ABM
Knowledge and Experience
Proven track record of leading and managing successful marketing teams
Strong strategic thinking, analytical, and problem-solving skills
Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization
Experience in B2B marketing, preferably within the technology or software industry
Ability to travel as needed to support field marketing activities and team management
Personal Attributes
Leadership and Team Management
Strategic Planning and Execution
Account-Based Marketing (ABM)
Demand Generation and Pipeline Management
Budgeting and Resource Management
Market Analysis and Insights
Cross-Functional Collaboration
Communication and Influence
Customer and Partner Engagement
Legally authorized to work for any company in the United States without sponsorship
WHO WE ARE
OneStream is how today's Finance teams can go beyond just reporting on the past and Take Finance Further by steering the business to the future. It's the only enterprise finance platform that unifies financial and operational data, embeds AI for better decisions and productivity, and empowers the CFO to become a critical driver of business strategy and execution. Our vision is to be the operating system for modern finance, digitizing core financial functions and empowering the CFO to become a critical driver of business strategy. To learn more visit www.onestream.com.
WHY JOIN THE ONESTREAM TEAM
Transparency around corporate structure, salary, and benefits
Core value of customer success
Variety of project work (not industry specific)
Strong culture and camaraderie
Multiple training opportunities
Benefits at OneStream SoftwareOneStream employees are passionate, hardworking individuals who go above and beyond to keep our customers happy and follow through on our mission statement. They consistently deliver the best and in turn, we make every effort to keep them cared for and happy. A sample of the benefits we provide are:
Excellent Medical Plan
Dental & Vision Insurance
Life Insurance
Short & Long Term Disability
Vacation Time
Paid Holidays
Professional Development
Retirement Plan
#LI-SA1 #LI-Remote
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)#J-18808-Ljbffr