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Public Relations Manager Job ID 10113092 Location Glendale, California, United States Business Disney Experiences Date posted March 19, 2025 Job Summary: The PR Manager will be responsible for delivering strategic public relations support for halo (pop culture & fashion) collaborations across all Disney brands: Disney Classics, Princess, Pixar, Marvel, Star Wars, National Geographic, ESPN, 20th Century as well as leading public relations efforts for the entirety of the Disney Classics portfolio. These efforts will drive the consumer products business globally and will be executed with a global lens. The person in this role will act as one of the main consumer products (DCP) communications contacts, providing strategic counsel to Brand, Marketing and Licensing teams and ensuring PR is represented in all relevant forums. The PR Manager will work with their leader and key stakeholders to develop cross-category plans to drive awareness of all halo product and campaigns across all brands, and Disney Classic products – inclusive of toys, apparel, accessories, games, publishing, interactive experiences and more – 365 days a year, with additional support for tentpole theatrical, television and digital releases and during key times for retail. In addition, this role will work closely with both the NAM and global teams, B2B, Retail, Licensing, Publishing and Games teams to ensure an effective, two-way flow of information and sharing of resources. The PR Manager will also be responsible for building and maintaining relationships with media, including but not limited to, consumer, fashion, sports, beauty, culture, lifestyle, art, music and tech outlets, in addition to key fan sites and social influencers. Responsibilities: Create and manage communication plans including collaborating with partners, message development/storytelling, overseeing asset creation, event planning, issues management, securing approvals and developing related press materials and social media copy as needed. Develop story ideas, messaging and creative content for multiple communication platforms including blog posts, website, social, and other owned digital platforms. Coordinate with internal partners to conduct research to support communication planning. Maintain owned channels/platforms to ensure alignment with ongoing business priorities. Monitor and analyze communication activations to inform strategy. Assist on creation of decks/presentations for executive leadership on Public Affairs priorities, projects, and campaigns. Cultivate and maintain effective internal & external relationships with media/journalists/editors, key stakeholders, vendors, and other essential partners. Assemble and lead small cross-functional project teams through the successful planning and completion of the project, measured by the key deliverables, efficiency, quality, and financial impact (budget, ROI, media value). Media relations support, inclusive of owning relationships, and overseeing strategies and stories. Required Qualifications: Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field. 6+ years of public relations or communications experience, and experience managing diverse teams by influence. Previous experience with global fashion, lifestyle, beauty or athletic brand. Excellent writing and storytelling, presentation, and research skills, with an understanding of how to effectively communicate to different audiences. Experience managing projects and campaign initiatives with an understanding of overarching goals, objective, and relevant considerations. Proficiency with Associated Press writing style. Proficiency in translating business objectives into veritable project ideation and development. Experience identifying emerging issues and developing communication strategies to mitigate. Experience monitoring communications programs and using data to inform strategy. Understanding the media landscape and experience working with media. Knowledge and experience with a variety of social media platforms/content creation. Ability to receive, interpret, and transmit complex information to both technical and non-technical audiences. Trusted to maintain confidential information. Proven self-starter with the ability to execute on multiple projects with competing priorities, and meet tight deadlines. Desired Qualifications: Disney operational knowledge or experience Passion for the Disney brand Experience with Adobe Creative Suite and/or other content creation platforms Willingness and ability to work a flexible schedule as needed The hiring range for this position in Glendale, CA is $113,800.00 to $152,500.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered. #J-18808-Ljbffr