Digital Advertising Senior Manager
George Patton Assoc, Inc. - Fall River, MA
Work at George Patton Assoc, Inc.
Overview
- View job
Overview
Location: Fall River, MA (Hybrid: In-office Tuesdays & Thursdays)
Are you a digital advertising expert looking to take your career to the next level? Do you want to join a company that values your well-being, offers top-tier benefits, and prioritizes work-life balance? Look no further!
Why You'll Love Working with Us:
We offer a benefits package designed to give you peace of mind and support your health and financial goals:
- Comprehensive medical, dental, and vision coverage (low weekly cost deductions with a healthcare reimbursement arrangement to keep deductibles low)
- Basic life insurance & long-term disability to ensure you're protected.
- 401k plan to invest in your future. (5% company match, 100% invested after one year of employment)
- Generous PTO policy that surpasses our competitors, plus Volunteer Time Off (VTO) so you can give back to causes close to your heart.
- Flexible, hybrid work environment- just two days a week in our Fall River, MA office!
- A company culture that promotes great work-life balance and empowers you to lead with autonomy.
About the Role:
As our Digital Advertising Senior Manager, you'll lead our dynamic performance marketing program, driving strategies that fuel customer acquisition and business growth. You'll oversee daily marketing activities, leverage data insights to uncover new opportunities, and explore innovative channels to keep us ahead of the competition. You'll also have the flexibility to make key decisions and lead an experienced team of digital marketers.
What You'll Do:
- Develop and execute strategies that supercharge growth and customer acquisition.
- Identify new opportunities and refine optimization strategies.
- Stay agile, adjusting strategies to capitalize on emerging trends.
- Report on metrics and performance to senior leadership.
What We're Looking For:
- Strong ability to prioritize and adapt in a fast-paced environment.
- Creative thinker with a knack for testing and optimizing new ideas.
- Data-driven decision maker with experience using analytics to deliver insights.
- An ownership mindset with a "get-stuff-done" attitude.
- Experience with tools like SQL, GA4, Power BI, and platforms like Google, Meta, Microsoft, LinkedIn, and Pinterest is a plus.
- 8-10+ years of digital advertising (B2B preferred) with a proven track record.
Ready to take the lead? Apply today and be part of a team that values innovation, flexibility, and your success!