Senior Designer
What Goes Around Comes Around - Jersey City, New Jersey, United States, 07390![What Goes Around Comes Around](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at What Goes Around Comes Around
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Overview
**PORTFOLIO REQUIRED** **PLEASE SUBMIT PORTFOLIO WITH APPLICATION**Essential Duties and Responsibilities:Define WGACA's brand identity and brand guidelines to ensure cohesive, consistent, and immediately identifiable storytelling across every project and every channel, print to digital, in store to eventCreate best-in-class creative assets, graphics and designs for multi-channel branded assets, spaces, and activationsCollaborate within the marketing team and cross-functionally with Merchandising, eCommerce, Retail, etc, interpreting business needs and leading the vision of how to translate them into inspirational and aspirational visual designs and executionsManage and elevate the quality of design throughout all phases for a variety of project types and brand campaigns including seasonal campaignsStay abreast of trends, infusing the latest in fashion and culture into the work to ensure the brand remains relevant and innovativeOwn the holistic vision for seasonal promotions, including in digital, in-store signage initiatives, et alHave a point of view on social content, paid and organicDesign and implement engaging content for advertising, in-store signage programs, consumer collateral (catalogs, mailers, postcards, etc.), packaging, web-based marketing materials (emails, web banners, etc.), and internal presentationsPartner with the broader marketing team to ensure photo and video shoots are as successful as possibleEnsure materials achieve business goals, like driving awareness and brand recognition, driving conversion, and engaging community involvementHave a meticulous eye for detail and aim to deliver work with minimal revisionsMaintain file hygiene and hold the highest standards for organizational practices, updating and maintaining internal databases for designs, photography, and video and finding solutions to continuously improve processesImmerse yourself in the the luxury market and the vintage/preowned space to understand the landscape and WGACA's unique points of differentiationLead and supervise team members to achieve departmental goalsRequirementsExceptional Design Skills5+ years experience in design for luxury and retail brands. A portfolio of work showcasing a strong foundation in design principles, including color theory, typography, layout, and visual hierarchy. A BA / BFA in Graphic Design or equivalent Proficiency in Adobe Creative Suite, Figma, and Google Workspace is required. (Knowledge of After Effects, CSS, HTML a plus.)Creativity and InnovationWGACA sets trends rather than follows them. You stay abreast of culture and trends in the fashion space and you develop original concepts and designs that are innovative, captivating, and inspiring. You always see a solution and problem solve when necessary to complete assignments on budget and on time.Attention to DetailA keen eye for detail - from product packaging to marketing materials, the brand's commitment to quality and excellence is reflected. Your strong organizational and time management skills are an asset in this fast-paced, deadline-driven environment and allow you to navigate change and overcome obstacles while maintaining a high standard of creativity and quality in your work.Business AcumenUnderstand how you and your work contribute to the brand's overall strategy and success. Align design decisions, timelines, and prioritization with the brand's goals and objectives. Consider factors such as target audience(s), pricing strategy, and market positioning. Understand how our owned retail channels are different from wholesale, how l.ProfessionalismYou are excellent at receiving and implementing feedback, and adept at project management from brief to completion. You articulate your ideas clearly and persuasively and thus are an excellent communicator and presenter.