Director of Product Marketing
Zoomcar - Redwood City, California, United States, 94061![Zoomcar](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Zoomcar
Overview
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Overview
Product Messaging and Positioning:
Understand our customers, market trends, and the competitive landscape to develop differentiated positioning, messaging, and value proposition within the contact center and gen AI space.Go-to-Market Strategy:
Work cross-functionally on strategic planning and execution of our go-to-market (GTM) initiatives to drive product adoption, customer engagement, and revenue growth with our customer-facing teams.Sales Enablement:
Collaborate with sales and customer success teams to create compelling sales tools and collateral (product demos, presentations, brochures, videos) that effectively communicate our product features and benefits.Product Launches:
Work alongside the product management team to plan and execute product launches and coordinate with various GTM teams to ensure successful enablement, implementations, and customer adoption.Customer Insights:
Conduct customer and market research to gain insights into customer needs and feedback, and use these insights to inform and guide marketing strategies.Reports to the VP of product marketing.Who You Are
Strong analytical skills with experience in data-driven marketing.Experience with product launch and GTM strategies.Strong understanding of SaaS business models and B2B technology market.Contact center AI experience is a plus.Strong project management and organization skills.Proven ability to create differentiated positioning, messaging, and customer-facing content.Compensation, Benefits and Perks
Competitive compensation including equity.Excellent medical, dental, and vision insurance options.Flexible time off.Generous holidays and parental leave policies.401K plan.Learning & Development fund to support you in your continuing education journey and professional development.Fun events to drive towards our culture supporting a community of Connect, Collaborate, Celebrate.Our Commitment to Inclusion and Belonging
Observe.AI is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Observe.AI does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Observe.AI also strives for a healthy and safe workplace and strictly prohibits harassment of any kind.We welcome all people. We celebrate diversity of all kinds and are committed to creating an inclusive culture built on a foundation of respect for all individuals. We seek to hire, develop, and retain talented people from all backgrounds. Individuals from non-traditional backgrounds, historically marginalized or underrepresented groups are strongly encouraged to apply.If you are ambitious, make an impact wherever you go, and you're ready to shape the future of Observe.AI, we encourage you to apply.
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