State of North Carolina
Marketing Data Analyst
State of North Carolina - Wilmington, North Carolina, United States, 28412
Work at State of North Carolina
Overview
- View job
Overview
Salary:
$48,222.00 - $53,713.00 Annually Location :
Wake County, NC Job Type:
Permanent Full-Time Remote Employment:
Flexible/Hybrid Job Number:
25-05676 SYM60083934 Department:
Dept of Natural and Cultural Resources Division:
Symphony Opening Date:
05/01/2025 Closing Date:
5/15/2025 5:00 PM Eastern Job Class Title:
Marketing Specialist I Position Number:
60083934 Salary Grade:
NC13
Description of Work This position is deemed eligible for hybrid telework under DNCR's Telework Policy.
Click
to learn about employee perks and benefits
Click
to see the Total Compensation Calculator This position is located at:
3700 Glenwood Avenue
Raleigh, North Carolina 27612
Primary Purpose of Position:
The North Carolina Symphony is seeking an enthusiastic team member to be part of our wonderful organization! The
Marketing Data Analyst
is a vital member of the Marketing & Audience Development Department and is responsible for providing consultative work requiring technical knowledge of marketing, sales, and promotional data. Responsibilities include gathering and analyzing patron transactional and engagement data to inform marketing strategies that reach ticket sales goals and develop audiences.
Key Responsibilities include but are not limited to: Working knowledge of marketing concepts and procedures. Ability to analyze and interpret marketing and sales data to draw valid conclusions to inform marketing strategies. Ability to gather pertinent data from a variety of sources and to present it orally or in various written formats. Ability to deal successfully with a wide variety of people including stakeholders, staff, media and the general public. Position/Physical Requirements:
Must be able to work Monday through Friday, 8:30am-5:00pm and occasional evenings and weekends. Knowledge, Skills and Abilities / Competencies To receive credit for your work history and credentials, you must provide the information on the application form. Any information omitted from the application form, listed as general statements, listed under the text resume section, or on an attachment will not be considered for qualifying credit.
Qualified candidates must have or be able to:
Demonstrated experience performing marketing, communications and engagement strategies. Demonstrated experience interpreting patron behavioral trends to build new audiences. Demonstrated experience monitoring marketing campaign performance. Demonstrated experience conducting A/B testing to optimize marketing efforts. Demonstrated experience identifying and defining key performance indicators (KPIs). Demonstrated experience recommending target audiences for promotional marketing campaigns. Demonstrated experience collaborating across departments to increase patron loyalty. Proficiency in Word, Excel, Outlook, and PowerPoint; experience with patron databases. Management Prefers:
Working knowledge of marketing concepts and procedures. Skilled in analyzing and interpreting marketing and sales data to draw valid conclusions to advise marketing strategies. Experience gathering pertinent data from a variety of sources and to present it orally or in various written formats. Excellent interpersonal, verbal, and written communication skills Ability to engage successfully with a wide variety of people including stakeholders, staff, media, and the general public.
Minimum Education and Experience Requirements Some state job postings say you can qualify by an "equivalent combination of education and experience." If that language appears below, then you may qualify through EITHER years of education OR years of directly related experience, OR a combination of both. See of oshr.nc.gov/experience-guide for details. Bachelor's degree in marketing, business administration, crop science, animal science, horticulture, home economics
OR
related area of assignment from an appropriately accredited institution
AND
two years of experience in the related field
OR
an equivalent combination of education and experience.
Supplemental and Contact Information Division Description:
Founded in 1932, the North Carolina Symphony (NCS) is a vital and honored component of North Carolina's cultural life. Each year, more than 300 concerts, education programs, and community engagement offerings reach adults and schoolchildren in all 100 North Carolina counties-in communities large and small, and in concert halls, auditoriums, gymnasiums, restaurants, clubs, and outdoor settings. NCS is proud to expand access to audiences around the globe through concerts and educational offerings available through the digital space.
The Symphony performs under the artistic leadership of Grammy Award-winning Music Director Carlos Miguel Prieto. NCS's state headquarters venue is the spectacular Meymandi Concert Hall at the Martin Marietta Center for the Performing Arts in downtown Raleigh, and the Symphony's service across the state includes series in Chapel Hill, Wilmington, New Bern, and Moore County, as well as the Summerfest series at its summer home, the outdoor Koka Booth Amphitheatre in Cary. NCS brings some of the world's greatest talents to North Carolina and embraces home-state artists from classical musicians to bluegrass bands, creating live music experiences distinctive to North Carolina. NCS is dedicated to giving voice to new art and has presented more than 50 U.S. or world premieres in its history.
Committed to engaging students of all ages across North Carolina, NCS leads one of the most extensive education programs of any symphony orchestra in the country-serving over 150,000 students each year. In alignment with the curriculum set by the North Carolina Department of Public Instruction, the Symphony provides training and resources for teachers, sends small ensembles into classrooms, and presents full-orchestra in-person and online Education Concerts that bring the fundamentals of music to life. Music Discovery for preschoolers combines music with storytelling, and at the middle and high school levels, students have opportunities to work directly with NCS artists and perform for NCS audiences.
The North Carolina Symphony gratefully acknowledges financial support from Wake County, the City of Raleigh, and the State of North Carolina.
Mission Statement Our mission is to be North Carolina's state orchestra-an orchestra achieving the highest standard of artistic quality and performance standards and embracing our dual legacies of statewide service and music education.
Agency Description:
The
North Carolina Department of Natural and Cultural Resources (DNCR)
takes care of the things that people love about North Carolina. DNCR manages over 100 locations across the state, including 27 historic sites, seven history museums, two art museums, five science museums, four aquariums, 35 state parks, four recreation areas, dozens of state trails and natural areas, the North Carolina Zoo, the State Library, the State Archives, the N.C. Arts Council, the African American Heritage Commission, the American Indian Heritage Commission, the State Historic Preservation Office, the Office of State Archaeology, the Highway Historical Markers program, the N.C. Land and Water Fund, and the Natural Heritage Program. The Department's vision is to be the leader in using the state's natural and cultural resources to build the social, cultural, educational, and economic future of North Carolina. Everyone is welcome. For more information, please visit We encourage you to apply to become a part of our team!
The Department of Natural and Cultural Resources (DNCR) selects applicants for employment based on required education and experience and job-related knowledge, skills, and abilities without regard to race, religion, color, national origin, sex, pregnancy, gender identity or expression, sexual orientation, age (40 or older), disability, National Guard or veteran status, genetic information, political affiliation, or political influence.
We are an state, ensuring that people with disabilities have equal opportunities to succeed in the state government workplace. DNCR supports pay equity for women, establish paid parental leave for birth, adoption, and foster care, and implement fair chance policies. Join a team that welcomes, values, respects and supports all members of our work community.
Application Process Please watch our video
that walks you through each step of the application process.
Be sure to complete the application in full . Resumes may be uploaded with your application but will not be accepted in lieu of a fully completed application and will not be considered for qualifying credit. "See Resume" or "See Attachment" will NOT be accepted.
Information should be provided in the appropriate areas, to include the following: Education, including high school and all degrees obtained, Work Experience, and Certificates & Licenses. It is critical to our screening and salary determination process that applications contain comprehensive candidate information.
Answers to Supplemental Questions are not a substitute for providing all relevant information within the body of your application. To receive credit for the supplemental questions, you must provide supporting information within the "Work Experience" section of the application, to support your answers.
If multiple applications are submitted to an individual posting, only the most recent application received prior to the closing date will be accepted. Applications must be submitted by 5:00 PM on the closing date.
Due to the volume of applications received, we are unable to provide information regarding the status of your application over the phone. To check the status of your application, please log in to your account. Upon the closing date, applications are "Under Review" and will be screened by Human Resources for the qualified applicants. The hiring process may take several weeks.
Degree/College Credit Verification
Degrees must be received from appropriately accredited institutions. Transcripts, and degree evaluations may be uploaded with your application. If you have student loans, becoming a state employee includes eligibility for the Public Service Loan Forgiveness Program. Visit to learn more.
Veteran's and National Guard Preference
Applicants seeking Veteran's Preference must attach a DD Form 214, Certificate of Release or Discharge from Active Duty, along with the state application.
Applicants seeking National Guard Preference must attach an NGB 23A (RPAS), along with the state application if they are a current member of the NC National Guard in good standing.
Applicants who are former member of either the NC Army National Guard or the NC Air National Guard, with honorable discharge and six years of creditable service must attach a copy of the DD 256 or NGB 22, along with the state application.
ADA Accommodations
Consistent with the Americans with Disabilities Act (ADA) and the Pregnant Workers Fairness Act (PWFA), DNCR is committed to the full inclusion of all qualified individuals. As part of this commitment, DNCR will ensure that persons with disabilities, or known limitations covered by the PWFA, are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, please contact the person indicated below.
Employment Eligibility
It is the policy of the State of North Carolina and DNCR that all employees provide proof of employment eligibility (immigration and naturalization) on the first day of employment. We participate in E-Verify (Employment Eligibility Verification System).
NEOGOV Technical Assistance
If you are having technical issues logging into your account or applying for a position, please review the Get Help/FAQ's information on the website. If you are still experiencing technical issues with your application, please call the NEOGOV Help Line at
855-524-5627.
CONTACT INFORMATION:
N.C. Department of Natural and Cultural Resources
Division of Human Resources
Angela Avant-Jones
109 East Jones Street
Raleigh, NC 27610
Phone: 919-814-6670
employment@dncr.nc.gov NOTE: For temporary, contract or other supplemental staffing appointments: There are no paid leave, retirement or other benefits associated with these appointment types. For permanent and time-limited appointments:
Eligible employees have benefits that include employee health insurance options, standard and supplemental retirement plans, NC Flex (a variety of high-quality, low-cost benefits on a pre-tax basis), and paid vacation, sick, and community service leave, to name a few. Paid parental leave is available for eligible employees. Some benefits require 30 + hours work/week for participation.
01
I understand that DNCR requires a complete description of education and work history with all employment experience detailed to be considered for employment. I have included all this information within my application. (If you have not completed the application requirements, please return to your application to finish it before submitting.)
Yes, I understand this requirement
02
If offered this position, are you willing to accept a salary within the posted recruitment range of $48,222-$53,713?
Yes No
03
If you have graduated from a college or university, please list your major and degree type. If you do not have a degree, please type N/A. 04
Please select the option that shows the years of experience you have with effective marketing, communications and engagement strategies.
None Less than 1 year At least 1 year but less than 3 years At least 3 years but less than 5 years At least 5 years but less than 7 years 7 years or more
05
Please select the option that shows the years of experience you have with interpreting patron behavioral trends to build new audiences.
None Less than 1 year At least 1 year but less than 3 years At least 3 years but less than 5 years At least 5 years but less than 7 years 7 years or more
06
Do you have experience with any of the below? Please select all that apply.
Marketing campaign performance A/B testing Key performance indicators (KPIs) Conducting promotional marketing campaigns Patron loyalty programs Managing patron engagement data
07
What is your level of proficiency with Microsoft Word?
Beginner (able to create a document and do basic formatting) Intermediate (able to insert page breaks, create headers/footers, create mail merges, and insert graphics) Proficient/Expert (can create automatically generated tables of contents and merge form letters from a database of addresses) No experience with Word
08
What is your level of proficiency with Microsoft Excel?
Beginner (able to create a basic spreadsheet with tables of information and format it for printing) Intermediate (able to create auto-calculating spreadsheets, draw pictures, and sort and filter tables of data) Proficient/Expert (able to create pivot tables, write macros, and link Excel spreadsheets) Data entry only on existing spreadsheets; no experience with creating Excel spreadsheets No experience with Excel
09
Which of the below describes your skill level with Microsoft PowerPoint?
Beginner (create a simple presentation, run it, and print it) Intermediate (working with slide show options with graphics, animation and multimedia inserting movies and sound) Proficient/Expert (creating interactive objects by using hyperlinks and action buttons, explore online meetings and broadcast presentations) No experience with PowerPoint
10
Do you have proficient experience with any of the below? Please select all that apply.
Microsoft Outlook Patron databases No experience
Required Question
$48,222.00 - $53,713.00 Annually Location :
Wake County, NC Job Type:
Permanent Full-Time Remote Employment:
Flexible/Hybrid Job Number:
25-05676 SYM60083934 Department:
Dept of Natural and Cultural Resources Division:
Symphony Opening Date:
05/01/2025 Closing Date:
5/15/2025 5:00 PM Eastern Job Class Title:
Marketing Specialist I Position Number:
60083934 Salary Grade:
NC13
Description of Work This position is deemed eligible for hybrid telework under DNCR's Telework Policy.
Click
to learn about employee perks and benefits
Click
to see the Total Compensation Calculator This position is located at:
3700 Glenwood Avenue
Raleigh, North Carolina 27612
Primary Purpose of Position:
The North Carolina Symphony is seeking an enthusiastic team member to be part of our wonderful organization! The
Marketing Data Analyst
is a vital member of the Marketing & Audience Development Department and is responsible for providing consultative work requiring technical knowledge of marketing, sales, and promotional data. Responsibilities include gathering and analyzing patron transactional and engagement data to inform marketing strategies that reach ticket sales goals and develop audiences.
Key Responsibilities include but are not limited to: Working knowledge of marketing concepts and procedures. Ability to analyze and interpret marketing and sales data to draw valid conclusions to inform marketing strategies. Ability to gather pertinent data from a variety of sources and to present it orally or in various written formats. Ability to deal successfully with a wide variety of people including stakeholders, staff, media and the general public. Position/Physical Requirements:
Must be able to work Monday through Friday, 8:30am-5:00pm and occasional evenings and weekends. Knowledge, Skills and Abilities / Competencies To receive credit for your work history and credentials, you must provide the information on the application form. Any information omitted from the application form, listed as general statements, listed under the text resume section, or on an attachment will not be considered for qualifying credit.
Qualified candidates must have or be able to:
Demonstrated experience performing marketing, communications and engagement strategies. Demonstrated experience interpreting patron behavioral trends to build new audiences. Demonstrated experience monitoring marketing campaign performance. Demonstrated experience conducting A/B testing to optimize marketing efforts. Demonstrated experience identifying and defining key performance indicators (KPIs). Demonstrated experience recommending target audiences for promotional marketing campaigns. Demonstrated experience collaborating across departments to increase patron loyalty. Proficiency in Word, Excel, Outlook, and PowerPoint; experience with patron databases. Management Prefers:
Working knowledge of marketing concepts and procedures. Skilled in analyzing and interpreting marketing and sales data to draw valid conclusions to advise marketing strategies. Experience gathering pertinent data from a variety of sources and to present it orally or in various written formats. Excellent interpersonal, verbal, and written communication skills Ability to engage successfully with a wide variety of people including stakeholders, staff, media, and the general public.
Minimum Education and Experience Requirements Some state job postings say you can qualify by an "equivalent combination of education and experience." If that language appears below, then you may qualify through EITHER years of education OR years of directly related experience, OR a combination of both. See of oshr.nc.gov/experience-guide for details. Bachelor's degree in marketing, business administration, crop science, animal science, horticulture, home economics
OR
related area of assignment from an appropriately accredited institution
AND
two years of experience in the related field
OR
an equivalent combination of education and experience.
Supplemental and Contact Information Division Description:
Founded in 1932, the North Carolina Symphony (NCS) is a vital and honored component of North Carolina's cultural life. Each year, more than 300 concerts, education programs, and community engagement offerings reach adults and schoolchildren in all 100 North Carolina counties-in communities large and small, and in concert halls, auditoriums, gymnasiums, restaurants, clubs, and outdoor settings. NCS is proud to expand access to audiences around the globe through concerts and educational offerings available through the digital space.
The Symphony performs under the artistic leadership of Grammy Award-winning Music Director Carlos Miguel Prieto. NCS's state headquarters venue is the spectacular Meymandi Concert Hall at the Martin Marietta Center for the Performing Arts in downtown Raleigh, and the Symphony's service across the state includes series in Chapel Hill, Wilmington, New Bern, and Moore County, as well as the Summerfest series at its summer home, the outdoor Koka Booth Amphitheatre in Cary. NCS brings some of the world's greatest talents to North Carolina and embraces home-state artists from classical musicians to bluegrass bands, creating live music experiences distinctive to North Carolina. NCS is dedicated to giving voice to new art and has presented more than 50 U.S. or world premieres in its history.
Committed to engaging students of all ages across North Carolina, NCS leads one of the most extensive education programs of any symphony orchestra in the country-serving over 150,000 students each year. In alignment with the curriculum set by the North Carolina Department of Public Instruction, the Symphony provides training and resources for teachers, sends small ensembles into classrooms, and presents full-orchestra in-person and online Education Concerts that bring the fundamentals of music to life. Music Discovery for preschoolers combines music with storytelling, and at the middle and high school levels, students have opportunities to work directly with NCS artists and perform for NCS audiences.
The North Carolina Symphony gratefully acknowledges financial support from Wake County, the City of Raleigh, and the State of North Carolina.
Mission Statement Our mission is to be North Carolina's state orchestra-an orchestra achieving the highest standard of artistic quality and performance standards and embracing our dual legacies of statewide service and music education.
Agency Description:
The
North Carolina Department of Natural and Cultural Resources (DNCR)
takes care of the things that people love about North Carolina. DNCR manages over 100 locations across the state, including 27 historic sites, seven history museums, two art museums, five science museums, four aquariums, 35 state parks, four recreation areas, dozens of state trails and natural areas, the North Carolina Zoo, the State Library, the State Archives, the N.C. Arts Council, the African American Heritage Commission, the American Indian Heritage Commission, the State Historic Preservation Office, the Office of State Archaeology, the Highway Historical Markers program, the N.C. Land and Water Fund, and the Natural Heritage Program. The Department's vision is to be the leader in using the state's natural and cultural resources to build the social, cultural, educational, and economic future of North Carolina. Everyone is welcome. For more information, please visit We encourage you to apply to become a part of our team!
The Department of Natural and Cultural Resources (DNCR) selects applicants for employment based on required education and experience and job-related knowledge, skills, and abilities without regard to race, religion, color, national origin, sex, pregnancy, gender identity or expression, sexual orientation, age (40 or older), disability, National Guard or veteran status, genetic information, political affiliation, or political influence.
We are an state, ensuring that people with disabilities have equal opportunities to succeed in the state government workplace. DNCR supports pay equity for women, establish paid parental leave for birth, adoption, and foster care, and implement fair chance policies. Join a team that welcomes, values, respects and supports all members of our work community.
Application Process Please watch our video
that walks you through each step of the application process.
Be sure to complete the application in full . Resumes may be uploaded with your application but will not be accepted in lieu of a fully completed application and will not be considered for qualifying credit. "See Resume" or "See Attachment" will NOT be accepted.
Information should be provided in the appropriate areas, to include the following: Education, including high school and all degrees obtained, Work Experience, and Certificates & Licenses. It is critical to our screening and salary determination process that applications contain comprehensive candidate information.
Answers to Supplemental Questions are not a substitute for providing all relevant information within the body of your application. To receive credit for the supplemental questions, you must provide supporting information within the "Work Experience" section of the application, to support your answers.
If multiple applications are submitted to an individual posting, only the most recent application received prior to the closing date will be accepted. Applications must be submitted by 5:00 PM on the closing date.
Due to the volume of applications received, we are unable to provide information regarding the status of your application over the phone. To check the status of your application, please log in to your account. Upon the closing date, applications are "Under Review" and will be screened by Human Resources for the qualified applicants. The hiring process may take several weeks.
Degree/College Credit Verification
Degrees must be received from appropriately accredited institutions. Transcripts, and degree evaluations may be uploaded with your application. If you have student loans, becoming a state employee includes eligibility for the Public Service Loan Forgiveness Program. Visit to learn more.
Veteran's and National Guard Preference
Applicants seeking Veteran's Preference must attach a DD Form 214, Certificate of Release or Discharge from Active Duty, along with the state application.
Applicants seeking National Guard Preference must attach an NGB 23A (RPAS), along with the state application if they are a current member of the NC National Guard in good standing.
Applicants who are former member of either the NC Army National Guard or the NC Air National Guard, with honorable discharge and six years of creditable service must attach a copy of the DD 256 or NGB 22, along with the state application.
ADA Accommodations
Consistent with the Americans with Disabilities Act (ADA) and the Pregnant Workers Fairness Act (PWFA), DNCR is committed to the full inclusion of all qualified individuals. As part of this commitment, DNCR will ensure that persons with disabilities, or known limitations covered by the PWFA, are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, please contact the person indicated below.
Employment Eligibility
It is the policy of the State of North Carolina and DNCR that all employees provide proof of employment eligibility (immigration and naturalization) on the first day of employment. We participate in E-Verify (Employment Eligibility Verification System).
NEOGOV Technical Assistance
If you are having technical issues logging into your account or applying for a position, please review the Get Help/FAQ's information on the website. If you are still experiencing technical issues with your application, please call the NEOGOV Help Line at
855-524-5627.
CONTACT INFORMATION:
N.C. Department of Natural and Cultural Resources
Division of Human Resources
Angela Avant-Jones
109 East Jones Street
Raleigh, NC 27610
Phone: 919-814-6670
employment@dncr.nc.gov NOTE: For temporary, contract or other supplemental staffing appointments: There are no paid leave, retirement or other benefits associated with these appointment types. For permanent and time-limited appointments:
Eligible employees have benefits that include employee health insurance options, standard and supplemental retirement plans, NC Flex (a variety of high-quality, low-cost benefits on a pre-tax basis), and paid vacation, sick, and community service leave, to name a few. Paid parental leave is available for eligible employees. Some benefits require 30 + hours work/week for participation.
01
I understand that DNCR requires a complete description of education and work history with all employment experience detailed to be considered for employment. I have included all this information within my application. (If you have not completed the application requirements, please return to your application to finish it before submitting.)
Yes, I understand this requirement
02
If offered this position, are you willing to accept a salary within the posted recruitment range of $48,222-$53,713?
Yes No
03
If you have graduated from a college or university, please list your major and degree type. If you do not have a degree, please type N/A. 04
Please select the option that shows the years of experience you have with effective marketing, communications and engagement strategies.
None Less than 1 year At least 1 year but less than 3 years At least 3 years but less than 5 years At least 5 years but less than 7 years 7 years or more
05
Please select the option that shows the years of experience you have with interpreting patron behavioral trends to build new audiences.
None Less than 1 year At least 1 year but less than 3 years At least 3 years but less than 5 years At least 5 years but less than 7 years 7 years or more
06
Do you have experience with any of the below? Please select all that apply.
Marketing campaign performance A/B testing Key performance indicators (KPIs) Conducting promotional marketing campaigns Patron loyalty programs Managing patron engagement data
07
What is your level of proficiency with Microsoft Word?
Beginner (able to create a document and do basic formatting) Intermediate (able to insert page breaks, create headers/footers, create mail merges, and insert graphics) Proficient/Expert (can create automatically generated tables of contents and merge form letters from a database of addresses) No experience with Word
08
What is your level of proficiency with Microsoft Excel?
Beginner (able to create a basic spreadsheet with tables of information and format it for printing) Intermediate (able to create auto-calculating spreadsheets, draw pictures, and sort and filter tables of data) Proficient/Expert (able to create pivot tables, write macros, and link Excel spreadsheets) Data entry only on existing spreadsheets; no experience with creating Excel spreadsheets No experience with Excel
09
Which of the below describes your skill level with Microsoft PowerPoint?
Beginner (create a simple presentation, run it, and print it) Intermediate (working with slide show options with graphics, animation and multimedia inserting movies and sound) Proficient/Expert (creating interactive objects by using hyperlinks and action buttons, explore online meetings and broadcast presentations) No experience with PowerPoint
10
Do you have proficient experience with any of the below? Please select all that apply.
Microsoft Outlook Patron databases No experience
Required Question