Concept Design Manager, Global Creative Studio
New Balance - Boston, Massachusetts, us, 02298![New Balance](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at New Balance
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Overview
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Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. At New Balance, We Got Now.
JOB MISSION:
The
Concept Design Manager, Global Creative Studio
role is a member of the Global Creative Studio (GCS) team responsible for the concepting, execution, and delivery of Global, DTC, and Wholesale marketing campaigns. This position works heavily across multi-functional departments, especially our internal studio team, Global Content Factory (GCF), to ideate, concept, and create omni campaigns for owned channels and wholesale partners. This role is responsible for managing and overseeing a team of concept designers and ensuring campaigns are concepted, produced, and delivered at the highest brand-led standards. The Concept Design Manager reports into the Head of Global Creative Studio and is
based at our New Balance headquarters in the Boston area.
MAJOR ACCOUNTABILITIES:
Manages creative team while driving quality and creative forward.Collaborates extremely closely with Global Content Factory for concepting and executing marketing campaigns.Ensures the concept creative team produces brand-compliant creative assets for a broad range of platforms including print materials, social media, banner ads, and eCommerce.Collaborates with marketing partners to translate creative vision, define expectations, standards, quality, timelines, and deadlines.Build strong partnerships with cross functional teams and create an efficient operation and a culture that mixes innovation and creativity across all marketing channels.Collaborate closely with copywriters.Partners with the Global Creative Operations team.Keeps track of current, developing, and changing regional and global trends in fashion and design.
REQUIREMENTS FOR SUCCESS:
Previous experience designing across print, mobile and/or web experiences at consumer-focused brands, or agencies.Leading a creative team to ideate and pitch campaigns.Experience within fashion, lifestyle environment and/or sports.Excellent presentation skills.10+ years graphic design experience.5+ years of managerial experience.Adobe Creative Suite.Microsoft Suite.Ability to work in a highly collaborative environment, multi-task, and participate in a team-based planning.
Equal Opportunity Employer:
New Balance provides equal opportunities for all current and prospective associates and takes affirmative action to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran.
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