Digital Marketing Coordinator
The Grand America Hotel - Salt Lake City, Utah, United States, 84193
Work at The Grand America Hotel
Overview
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Overview
Salt Lake City, UT Employment Type:
Full-Time, In-Office
About Grand America Hotels & Resorts
Grand America Hotels & Resorts is dedicated to providing exceptional hospitality, blending luxury with warm and inviting service. We are looking for a
Digital Marketing Coordinator
to join our collaborative marketing team in Salt Lake City. This is a great opportunity for someone looking to grow their career in digital marketing while gaining hands-on experience in email marketing, website management, and online business listings.
Job Summary
The
Digital Marketing Coordinator
will play a key role in managing our email marketing program, maintaining website content, and overseeing Online Travel Agency (OTA) listings and Google My Business profiles. This position offers an opportunity to develop skills in digital marketing, content creation, and project management while working closely with a supportive and creative team. The ideal candidate is detail-oriented, organized, and eager to learn in a fast-paced environment.
Key Responsibilities
Email Marketing
Lead the email marketing program, including planning, writing, designing, and deploying campaigns in partnership with the CRM manager. Develop engaging, brand-consistent content, selecting imagery and tone that resonate with target audiences. Monitor, analyze, and report on campaign performance, using data to make recommendations for continuous improvement. Website Management
Oversee the health and maintenance of Grand America Hotels & Resorts’ websites, ensuring they remain updated, functional, and aligned with brand standards. Partner with the Marketing Technology team to develop new pages, optimize content, and troubleshoot technical issues. Enhance user experience across all web assets, driving consistent engagement and brand continuity. OTA Listings & Google My Business
Manage and update Online Travel Agency (OTA) listings and Google My Business profiles for all properties. Regularly update imagery, maintain accurate business information, and ensure listings are optimized for visibility and brand consistency. Monitor and respond to reviews, fostering a positive brand image across all channels. Cross-Functional Collaboration
Support various marketing initiatives across the team, assisting in content development, campaign execution, and project ideation. Maintain effective communication within the marketing department and across other departments to ensure project objectives are achieved. Qualifications
Bachelor’s degree in Marketing, Communications, or a related field preferred. 1–2 years of experience in communications, email marketing, or digital marketing (internships included). Strong writing and editing skills, with a keen eye for detail and brand consistency. Familiarity with email marketing platforms, web content management systems, and basic HTML knowledge is a plus. Team-oriented, adaptable, and eager to learn in a fast-paced environment.
Why Join Us?
Grand America Hotels & Resorts provides a supportive and growth-oriented environment where team members can gain valuable experience and contribute to impactful marketing initiatives. This role offers a unique opportunity to develop digital marketing skills while working on exciting projects within a luxury hospitality brand.
If you're passionate about digital marketing and looking to grow your career in a collaborative and creative environment, we’d love to hear from you!