Head of Content Strategy
Codefi - Springfield, Missouri, us, 65897Work at Codefi
Overview
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Overview
Head of Content Strategy
to join our team. This role will be responsible for developing, implementing, and managing a comprehensive content strategy across Codefi's programs, with an initial focus on our nationally recognized Startup Programs. The ideal candidate will be an expert storyteller, a skilled project manager, and a data-driven strategist capable of creating engaging content that resonates with our diverse audience of entrepreneurs, investors, and community stakeholders.
A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully.This is a full-time employment position, with a flexible working arrangement from Codefi's regional office in Springfield, the heart of Missouri's fastest-growing region. The role offers the ability to work from home while maintaining a connection to our vibrant entrepreneurial community.
Key Responsibilities:
Content Strategy Development:
Create and maintain a comprehensive, high-impact, data-driven content strategy aligned with Codefi's goals and objectives
Conduct audience research to understand the needs and preferences of our target followers
Work closely with program heads to understand content pillars and develop themes that support our brand message and program offerings
Establish content calendars and workflows to ensure consistent, high-quality content production
Content Creation and Curation:
Oversee the creation of diverse content types including podcasts, blog posts, social media, newsletters, whitepapers, case studies, and video scripts
Write and edit compelling, SEO-optimized content that showcases Codefi's expertise and value proposition
Collaborate with subject matter experts within the organization to develop thought leadership content
Ensure all content adheres to brand guidelines and maintains a consistent voice across all platforms
Project Management:
Lead content projects from ideation to execution, ensuring timely delivery and high-quality output
Manage relationships & communications with program heads, designers, and other contributors
Implement and maintain project management tools and processes to streamline content production
Coordinate with various program heads to align content initiatives with program-specific goals
Content Distribution and Promotion:
Develop and implement content distribution strategies across various channels including website, social media, email, and partner platforms
Ensure content is effectively promoted and reaches the intended audience
Identify opportunities for content repurposing and cross-promotion between different Codefi programs
Performance Analysis and Optimization:
Establish KPIs and metrics to measure the success of content initiatives
Regularly analyze content performance and provide data-driven recommendations for improvement
Stay updated on industry trends, best practices, and emerging content formats to continually innovate our content strategy
Qualifications:
3+ years of experience in content strategy, content marketing, or related field
Proven track record of developing and implementing successful content strategies, preferably in a startup ecosystem or similar business services environment
Exceptional writing, editing, and proofreading skills with the ability to adapt writing style for different audiences and platforms
Strong project management skills with experience using project management tools (e.g., Asana, Trello, JIRA)
Data-driven mindset with experience in content analytics and SEO best practices
Proficiency in HubSpot and familiarity with Figma, BugHerd, and Adobe Photoshop
Familiarity with content management systems, email marketing platforms, and social media management tools
Experience with video production and multimedia content creation is a plus
Strong interpersonal skills with the ability to collaborate effectively across teams
Passion for entrepreneurship and innovation ecosystems
Bonus if you have a Bachelor's degree in Marketing, Communications, Journalism, or related field
This role offers an exciting opportunity to shape the content strategy for a dynamic, nationally recognized organization that is dedicated to fostering innovation and entrepreneurship. The successful candidate will play a crucial role in elevating Codefi's brand and supporting the growth of our startup ecosystem through compelling, strategic content initiatives.
Application Instructions:
In your cover letter, please let us know two things: 1) What is your "Why?" and 2) Please share with us if you have ever had an activity, skill, knowledge, collection or thing that you were exceptionally good at or passionate about. To apply, please submit your resume, portfolio, and a brief cover letter explaining why you're excited about this opportunity and how your experience aligns with our needs.
About Codefi:
We are eliminating the skills and opportunity gaps preventing workers and entrepreneurs in Southern Missouri from thriving in the tech economy.
Founded by tech entrepreneurs, we partner with public and private groups to educate and train tech professionals, nurture and provide capital to entrepreneurs, build and attract software-focused companies, and create vibrant communities of practice for collaboration.
Codefi is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Job Type:
Full-time
Pay:
$65,000.00 - $85,000.00 per year
Benefits:
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Paid time off
Vision insurance
Schedule:
Monday to Friday
Ability to Commute:
Springfield, MO 65806 (Required)
Ability to Relocate:
Springfield, MO 65806: Relocate before starting work (Required)
Work Location:
In person
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