Senior Marketing Manager
the Ladders - New York, NY![the Ladders](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at the Ladders
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Overview
Reports into: Marketing Director
Location: Brooklyn, New York
Contract type: Fixed-term, full-time (One year, 42.5 hours per week)
Salary range: $70,000 - $100,000 per year
Who we are:
A partnership between TCE Presents and Broadwick, Brooklyn Storehouse's purpose is clear: to provide a platform for culture in all its forms to grow and evolve. Located within the historic Navy Yard, Storehouse stands as a testament to the intersection of its industrial heritage and creative innovation.
TCE produces, operates and owns a portfolio of brands, events and spaces that sit at the center of music, nightlife and culture across the US. Broadwick is a multifaceted international company with headquarters in London who create, develop, own and operate a diverse portfolio of venues, spaces, events and experiences.
Collectively we strive to push boundaries and disrupt the cultural landscape by combining big thinking, bold ideas and commercial intelligence to produce spaces and experiences for discerning audiences in inspiring locations.
What we're looking for:
The Senior Marketing Manager will lead the marketing strategies and deliver best-in class marketing campaigns for the Brooklyn Storehouse.
Working collaboratively with senior stakeholders across TCE and Broadwick teams, the Senior Marketing Manager will lead the marketing team in building and delivering multi-channel campaigns to drive ticket sales and brand awareness for the Brooklyn Storehouse.
What you'll be responsible for:
Marketing
- Building and implementing best in class marketing strategies and delivering creative marketing campaigns to maximise ticket sales.
- Driving the development of creative briefs to guide the marketing creative process and support alignment of the internal marketing teams on goals and strategies for content campaigns.
- Identifying and developing new opportunities for marketing channels that drive audience growth and engagement.
- Communicating brand identity and ensuring consistency across marketing communications.
- Creating key project management templates to organise and align cross functional teams.
- Tracking performance and monitoring key metrics that align to our campaign objectives.
- Building paid media campaigns across channels, on and offline.
- Strict budget management.
Team
- Communicating your training needs and actively participating in your own development in line with your line manager's expectations.
- Creating a work environment that aligns with TCE and Broadwick values and principles.
Other
- Carrying out ad hoc duties when required to.
- Ability to demonstrate experience of 360 integrated campaigns and track record of working on and selling tickets for music/entertainment brands for 5+ years.
- Experience with ticket selling and/or working with ticketing partners.
- Proven track record of building and executing marketing strategies at a senior level.
- Strong paid media experience, specifically digital on and offline. Skills to build and implement social advertising campaigns directly, is a plus.
- Experienced in managing big budget creative campaigns through to delivery.
- Ability to successfully handle multiple projects simultaneously by prioritising.
- Ability to multitask and remain calm under pressure.
- Good organisational skills and attention to detail.
- Strong relationship building skills.
- Excellent written English and be numerate.
- A drive to learn new skills.
- Intellectually curious with an analytical and process-oriented mind-set.
Minimum of 40 hours per week, must be available to work on weekends and holidays
What we offer:
- Competitive pay and paid overtime when working on events
- Career growth opportunities
- Health, Dental and Vision benefits
- 401k retirement benefits with employer match
- Paid time off program
- Discounts to all partner events
At Brooklyn Storehouse, we are dedicated to cultivating a diverse and inclusive environment that empowers all individuals to reach their full potential. We strongly encourage applicants from all cultures and backgrounds to apply, as we believe in the strength of a diverse and vibrant team.