Marketing Specialist
Artisan Talent - Centennial, Colorado, United States,Work at Artisan Talent
Overview
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Overview
Portfolio Note:
Candidates must have proven experience and skills in creating inbound content, optimization and management of website content and SEO ranking, and strong capability of refining and enhancing lead gen systems.
You Will:
Develop and implement inbound marketing strategies and content writing alongside the Marketing ManagerCreate and manage content, including blog posts, landing pages, social media posts, and email marketingWrite educational/technical content with a balance of depth and simplicityManage and perform website updates/modificationsRun basic reporting/analytics on website, campaigns, and Inbound Marketing KPIsCollaborate with outbound to create cohesive multi-platform marketing campaignsConduct keyword research and optimize content for search enginesOptimize marketing automation and lead nurturing systemManage a rich content/editorial calendar that engages audiences in each level of the marketing funnelUnderstand and leverage the client's unique value proposition throughout inbound marketing contentOperate within the brand guidelines and emulate the brand personality through inbound marketing contentPropose new and improved inbound marketing campaign ideasPerform all other duties assigned by the manager
You Have:
Bachelor’s degree in Marketing, Communication, or similar or experience equivalence3+ years of working experience in marketing and inbound content creationA portfolio (whether that is a pdf, website, or similar)Proficient in marketing automation and CRM software like HubSpotExcellent communication and collaboration skillsExpert writing and editing skillsStrong knowledge of Adobe InDesign and IllustratorKnowledge of WordPressKnowledge of Google AnalyticsFamiliarity with SEO and keyword research
Logistics:
Projected Start Date: ASAPFull-time position, 40 hours/weekOnsite/offsite: Hybrid - Centennial, COTeam Structure: Working with marketing teamBackground Check needed? NoSalary: $85,000 - $95,000 DOE
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