Heritage Roofing & Construction
Social Media Marketing Specialist
Heritage Roofing & Construction - Cedar Park, Texas, United States, 78613
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Overview
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Social Media Marketing Specialist
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Heritage Roofing & Construction Company 21 hours ago Be among the first 25 applicants Join to apply for the
Social Media Marketing Specialist
role at
Heritage Roofing & Construction Company Get AI-powered advice on this job and more exclusive features. CLOTHING AND GEAR BUILT FOR PROs
ProSwag is on the lookout for a creative and results-oriented Social Media Marketing Specialist to drive our digital advertising efforts across Facebook, Instagram, and TikTok. This role is ideal for a strategic thinker with a proven background in social media advertisingespecially in the apparel industrywho can blend data-driven decision-making with bold, engaging content. BOLD. BRAVE.RELENTLESS.
CLOTHING AND GEAR BUILT FOR PROs
ProSwag is on the lookout for a creative and results-oriented Social Media Marketing Specialist to drive our digital advertising efforts across Facebook, Instagram, and TikTok. This role is ideal for a strategic thinker with a proven background in social media advertisingespecially in the apparel industrywho can blend data-driven decision-making with bold, engaging content.
Key Responsibilities
Paid Campaign Strategy & Execution
Plan, launch, and manage paid ad campaigns across Facebook, Instagram, and TikTok Build performance-driven strategies that align with brand goals and resonate with our target audience Monitor ad spend and performance metrics to maximize ROI and efficiency Use A/B testing to refine targeting, creative elements, and messaging
Content Creation & Brand Consistency
Design captivating visuals, videos, and copy tailored for social platforms and fashion-forward audiences Ensure a consistent brand voice and aesthetic across all channels Work closely with teams to produce high-quality creative assets Stay ahead of trends, algorithm changes, and platform updates to ensure top-tier content performance
Analytics, Optimization & Reporting
Track and analyze key metrics using native platform tools and third-party analytics Deliver regular performance reports with insights and recommendations Monitor competitors and industry trends to spot opportunities for improvement Communicate campaign outcomes and strategy shifts clearly to internal stakeholders
Audience Growth & Engagement
Define and refine target audiences based on behavior, interests, and demographics Develop strategies to grow social media followings and improve engagement rates Manage community interactions with timely, professional responses Collaborate with influencers and brand ambassadors to enhance reach and authenticity
Required Qualifications Experience & Skills
3+ years of hands-on experience in social media marketing with a focus on paid campaigns Demonstrated success managing Facebook, Instagram, and TikTok ads Deep understanding of fashion marketing, seasonal trends, and consumer behavior in the apparel space Skilled in using Facebook Ads Manager, Instagram Business Tools, and TikTok Ads Manager Proficient in analyzing campaign performance using Google Analytics, Facebook Insights, etc.
Technical Proficiency
Strong command of paid media strategy and optimization best practices Familiarity with graphic design tools like Canva, Photoshop, or similar platforms Basic video editing experience for short-form content creation Knowledge of e-commerce integration, conversion tracking, and pixel implementation Experience working with influencer tools and platforms
Core Competencies
Creative mindset with attention to detail Strong written and verbal communication skills Ability to juggle multiple campaigns and deadlines independently Analytical and solutions-oriented approach to marketing Quick to adapt in the fast-changing social media environment
Preferred Qualifications
Bachelors degree in Marketing, Communications, or related field Experience with other platforms like Pinterest, YouTube, or Snapchat Familiarity with SEO as it applies to social media Certifications such as Facebook Blueprint or Google Analytics Experience with social media management platforms (e.g., Hootsuite, Buffer, Sprout Social) Background in fashion merchandising, retail, or consumer marketing
What We Offer
Competitive salary based on experience Comprehensive benefits package Collaborative and creative work culture
How To Apply
To be considered, please submit:
Your resume A portfolio showcasing successful campaigns in the apparel industry Case studies with measurable outcomes from Facebook, Instagram, and TikTok ads Creative examples of social content you've developed Seniority level
Seniority level
Mid-Senior level Employment type
Employment type
Full-time Job function
Job function
Marketing and Sales Industries
Construction Referrals increase your chances of interviewing at Heritage Roofing & Construction Company by 2x Get notified about new Social Media Marketing Specialist jobs in
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Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
Social Media Marketing Specialist
role at
Heritage Roofing & Construction Company 21 hours ago Be among the first 25 applicants Join to apply for the
Social Media Marketing Specialist
role at
Heritage Roofing & Construction Company Get AI-powered advice on this job and more exclusive features. CLOTHING AND GEAR BUILT FOR PROs
ProSwag is on the lookout for a creative and results-oriented Social Media Marketing Specialist to drive our digital advertising efforts across Facebook, Instagram, and TikTok. This role is ideal for a strategic thinker with a proven background in social media advertisingespecially in the apparel industrywho can blend data-driven decision-making with bold, engaging content. BOLD. BRAVE.RELENTLESS.
CLOTHING AND GEAR BUILT FOR PROs
ProSwag is on the lookout for a creative and results-oriented Social Media Marketing Specialist to drive our digital advertising efforts across Facebook, Instagram, and TikTok. This role is ideal for a strategic thinker with a proven background in social media advertisingespecially in the apparel industrywho can blend data-driven decision-making with bold, engaging content.
Key Responsibilities
Paid Campaign Strategy & Execution
Plan, launch, and manage paid ad campaigns across Facebook, Instagram, and TikTok Build performance-driven strategies that align with brand goals and resonate with our target audience Monitor ad spend and performance metrics to maximize ROI and efficiency Use A/B testing to refine targeting, creative elements, and messaging
Content Creation & Brand Consistency
Design captivating visuals, videos, and copy tailored for social platforms and fashion-forward audiences Ensure a consistent brand voice and aesthetic across all channels Work closely with teams to produce high-quality creative assets Stay ahead of trends, algorithm changes, and platform updates to ensure top-tier content performance
Analytics, Optimization & Reporting
Track and analyze key metrics using native platform tools and third-party analytics Deliver regular performance reports with insights and recommendations Monitor competitors and industry trends to spot opportunities for improvement Communicate campaign outcomes and strategy shifts clearly to internal stakeholders
Audience Growth & Engagement
Define and refine target audiences based on behavior, interests, and demographics Develop strategies to grow social media followings and improve engagement rates Manage community interactions with timely, professional responses Collaborate with influencers and brand ambassadors to enhance reach and authenticity
Required Qualifications Experience & Skills
3+ years of hands-on experience in social media marketing with a focus on paid campaigns Demonstrated success managing Facebook, Instagram, and TikTok ads Deep understanding of fashion marketing, seasonal trends, and consumer behavior in the apparel space Skilled in using Facebook Ads Manager, Instagram Business Tools, and TikTok Ads Manager Proficient in analyzing campaign performance using Google Analytics, Facebook Insights, etc.
Technical Proficiency
Strong command of paid media strategy and optimization best practices Familiarity with graphic design tools like Canva, Photoshop, or similar platforms Basic video editing experience for short-form content creation Knowledge of e-commerce integration, conversion tracking, and pixel implementation Experience working with influencer tools and platforms
Core Competencies
Creative mindset with attention to detail Strong written and verbal communication skills Ability to juggle multiple campaigns and deadlines independently Analytical and solutions-oriented approach to marketing Quick to adapt in the fast-changing social media environment
Preferred Qualifications
Bachelors degree in Marketing, Communications, or related field Experience with other platforms like Pinterest, YouTube, or Snapchat Familiarity with SEO as it applies to social media Certifications such as Facebook Blueprint or Google Analytics Experience with social media management platforms (e.g., Hootsuite, Buffer, Sprout Social) Background in fashion merchandising, retail, or consumer marketing
What We Offer
Competitive salary based on experience Comprehensive benefits package Collaborative and creative work culture
How To Apply
To be considered, please submit:
Your resume A portfolio showcasing successful campaigns in the apparel industry Case studies with measurable outcomes from Facebook, Instagram, and TikTok ads Creative examples of social content you've developed Seniority level
Seniority level
Mid-Senior level Employment type
Employment type
Full-time Job function
Job function
Marketing and Sales Industries
Construction Referrals increase your chances of interviewing at Heritage Roofing & Construction Company by 2x Get notified about new Social Media Marketing Specialist jobs in
Cedar Park, TX . Subscriptions Marketing Manager, Roku Smart Home
Marketing Solutions Manager (Agency), NA SMB Marketing
Marketing Manager - Paid Media & O&O channels, Amazon Key
Austin, TX $108,400.00-$185,000.00 1 week ago Austin, TX $82,000.00-$102,000.00 2 weeks ago Marketing Manager, Industry Events, NA SMB Marketing
Austin, TX $50,000.00-$60,000.00 1 day ago Ecommerce and Digital Marketing Specialist
Austin, TX $65,000.00-$90,000.00 2 weeks ago Austin, TX $32,000.00-$60,000.00 3 weeks ago Austin, TX $55,000.00-$65,000.00 2 weeks ago Austin, TX $55,000.00-$62,000.00 1 week ago Consumer Marketing Planning & Operations Manager
Austin, TX $158,000.00-$223,000.00 2 weeks ago Senior B2B Marketing Manager, Amazon Key
Pflugerville, TX $45,000.00-$55,000.00 1 hour ago Austin, TX $128,000.00-$186,000.00 2 weeks ago Austin, TX $125,000.00-$160,000.00 1 week ago Austin, TX $85,360.00-$128,040.00 1 week ago Digital Marketing and Marketing Research - Austin, TX
Austin, TX $60,000.00-$75,000.00 1 month ago Austin, Texas Metropolitan Area 2 days ago Austin, TX $156,480.00-$234,720.00 6 days ago Austin, TX $70,000.00-$80,000.00 6 days ago Austin, TX $135,000.00-$163,500.00 3 hours ago X/Twitter Social Media Manager (Remote - Global - Non-USA)
Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr