Marketing Coordinator
Kelly CPA - Dallas, Texas, United States, 75215Work at Kelly CPA
Overview
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Overview
Temporary Contract
$20-25hr / M-F / 20-29hrs week
Fully Onsite
Responsibilities:
Filtering through influencers coming in through our new intake form (social channels)
Classifying them and handling data entry into internal software with accuracy
Managing 3PL (third party logistics) setup for inventory to be mailed, and coordinating samples and stock levels
Managing communication—general for Slack channels for all new influencers
Finding gifting opportunities with existing and new influencers (identifying and creating a calendar setup)
Collecting and verifying addresses for influencers and inputting them into records and systems
Scouting new influencers and inputting them into the system
Assisting in local event coordination like hands-on setup or item pickups or deliveries
Coordinating different seeding campaign programs
Overall job duties:
Actively contribute to the Cetaphil’s social influencer strategy through weekly share outs and participation in team meetings / Capture key learnings and findings
Analyze the social and influencer competitive space to identify new opportunities to evolve Cetaphil’s social media strategy
Assist with coordination and tracking of influencer seedings
Support Cetaphil’s produced video DAM with channel management inclusive of channel auditing, programming and tracking content usage/talent rights
Support shoot preparation on site, and location and On site event support acting as an influencer support
Contribute to our Influencer marketing competitor analysis and Cetaphil program learnings-assisting the team in evolving the Influencer Program to be differentiated in the space
Collaborate with influencers to create compelling content and cultural moment/ trends, content that resonates with our brand's commitment
Contribute to the development of strategic content plans for influencer marketing campaigns by incorporating insights gathered from influencer marketing software
Ensure that content plans align seamlessly with Cetaphil Brand values, leveraging data-driven decision-making to enhance campaign effectiveness
Review and filter through influencer gifting initiatives, ideate personalized packages that resonate with the Gen-Z audience and other groups
Conduct thorough influencer discovery within the Gen-Z demographic, identifying rising stars and authentic voices that align with Cetaphil’s values
Build comprehensive gifting and seeding lists by ensuring alignment with campaign/ product objectives and influencer profiles net new and existing
Foster meaningful relationships through strategic gifting, including personalized or milestone send-outs, to enhance brand visibility and foster genuine connections with influencers
Take charge of organizing inventory with our 3PL for influencer gifting/ seeding, maintaining accurate records of product stock and ensuring timely restocking, including that for the product closet
Develop a deep understanding of Cetaphil’s product line and key features, enabling effective communication with influencers
Stay abreast of industry trends and recommend incorporating relevant trends (sounds, music, and meme’s)
Engage with cross-functional teams, including Marketing, Sales, and Brand, fostering alignment and synergy in influencer marketing and conversion efforts
Design visually appealing and engaging presentations for influencer marketing campaigns, ensuring alignment with brand aesthetics and guidelines
Transform data and insights into compelling visual narratives, making complex information accessible and impactful for internal and external stakeholder
Skills
Exceptional knowledge and pulse of current beauty and influencer trends
Proficient in relevant social channels, including Instagram, Facebook, Pinterest, YouTube, Snapchat, X, TikTok and emerging channels
Ability to quickly adapt to ever-changing Influencer and social landscape
Well organized with a strong attention to detail
Personable and flexible with demands and changes in a fast-moving business environment
Organized, detail-oriented, and proactive
Passion for beauty, cosmetics, skincare and CPG Lifestyle brands
Ability to support multiple projects and problem-solve in a deadline quick work environment
Must be able to work from the Dallas Office
As part of our promise to talent, Kelly supports those who work with us through a variety of benefits, perks, and work-related resources. Kelly offers eligible employees voluntary benefit plans including medical, dental, vision, telemedicine, term life, whole life, accident insurance, critical illness, a legal plan, and short-term disability. As a Kelly employee, you will have access to a retirement savings plan, service bonus and holiday pay plans (earn up to eight paid holidays per benefit year), and a transit spending account. In addition, employees are entitled to earn paid sick leave under the applicable state or local plan. Click here (https://www.mykelly.com/help-support-working-with-kelly-us/#Benefits) for more information on benefits and perks that may be available to you as a member of the Kelly Talent Community.
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About Kelly
Work changes everything. And at Kelly, we’re obsessed with where it can take you. To us, it’s about more than simply accepting your next job opportunity. It’s the fuel that powers every next step of your life. It’s the ripple effect that changes and improves everything for your family, your community, and the world. Which is why, here at Kelly, we are dedicated to providing you with limitless opportunities to enrich your life—just ask the 300,000 people we employ each year.
Kelly Services is proud to be an Equal Employment Opportunity and Affirmative Action employer. We welcome, value, and embrace diversity at all levels and are committed to building a team that is inclusive of a variety of backgrounds, communities, perspectives, and abilities. At Kelly, we believe that the more inclusive we are, the better services we can provide. Requests for accommodation related to our application process can be directed to Kelly’s Human Resource Knowledge Center. Kelly complies with the requirements of California’s state and local Fair Chance laws. A conviction does not automatically bar individuals from employment. Kelly participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
Kelly Services is proud to be an Equal Employment Opportunity and Affirmative Action employer. We welcome, value, and embrace diversity at all levels and are committed to building a team that is inclusive of a variety of backgrounds, communities, perspectives, and abilities. At Kelly, we believe that the more inclusive we are, the better services we can provide. Requests for accommodation related to our application process can be directed to Kelly’s Human Resource Knowledge Center. Kelly complies with the requirements of California’s state and local Fair Chance laws. A conviction does not automatically bar individuals from employment.