Senior Designer
Penn Foster - Ellicott City, Maryland, United States, 21042![Penn Foster](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Penn Foster
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Overview
Blackpoint Cyber is a fast-growing, founder-led cybersecurity company with a mission to win the unfair fight against cyberthreats by providing our partners with the most robust ecosystem of solutions, powered by best-in-class MDR. We are looking for a motivated self-starter who not only has deep experience in graphic design, but also a proven history of using that experience to develop high-performing brand awareness campaigns and engaging presentations. You will partner closely with the creative and marketing teams to elevate the Blackpoint brand by crafting high-quality designs and presentations, collaborating on brand strategy and providing direction to junior designers.
What You’ll Do:
Use advanced skills in design and strategy to develop and maintain Blackpoint’s brand identity, collaborating with the Creative Director to establish brand guidelines that represent our mission and valuesCollaborate with marketing, sales and product teams to understand project requirements and develop creative concepts that align with our brand and goalsConceptualize and create engaging marketing materials, including emails, social media graphics, presentations, landing pages and print materials, to support various marketing campaignsAs a senior member of the creative team, you will provide guidance and mentorship to junior designers, helping them develop their skills and grow professionallyLead the brand identity evolution of Blackpoint University, our recently launched on-demand learning platformTransform complex ideas, data and information into visually compelling and persuasive presentations with captivating layouts, visuals, and animations that align with our brand and make for impactful storytellingDesign and create informative infographics and data visualizations to simplify complex information and make it easily understandable for the audiencePresent and articulate design rationale and make insightful recommendationsContinuously review and optimize deliverables based on client feedback, industry trends, and best practices, striving to deliver designs of the highest qualityKey Requirements:
5-7 years graphic design experienceA compelling portfolio that showcases your design abilities, style, and experienceFluent in the tools our team uses most:
Adobe Creative Cloud softwareMicrosoft PowerPointFigma experience is a plus
Collaborative spirit who values & welcomes both giving and receiving feedbackOrganized self-starter and creative problem solver with a positive, can-do attitude is a must!Thrives in a fast-paced environment, with tight deadlinesStrong time-management skillsExtremely strong attention to detailGreat interpersonal and communication skills, including solid presentation skills and the ability to articulate design choices and rationale to peers and leadersIn the First 30 Days You Will:
Familiarize yourself with the company's mission, values, and technology.Understand the cybersecurity industry, the company's target audience, and their specific design needs.Meet with team members, especially those in marketing and product departments, to understand their design requirements and ongoing projects.Review existing design materials, including marketing collateral, presentations, website, and branding assets.Identify areas for improvement in terms of design consistency, visual appeal, and alignment with cybersecurity industry standards.Collaborate with the creative and marketing teams to develop a design brand strategy that aligns with the company's mission to increase visibility and awareness in the marketDiscuss ideas and concepts to enhance the visual communication of our presentation design and strategy, ensuring they resonate with the target audience.Start working on immediate design projects, such as creating presentations, social media graphics, email graphics, landing pages, and marketing collateral for brand awareness campaigns.Ensure that all designs reflect the company's brand identity and adhere to design best practices.In 60 Days, You Will:
Implement a collaborative design process that involves regular feedback sessions with stakeholders to refine and improve designs.Deepen your knowledge of cybersecurity trends, terminology, and visual elements used in the industry.Analyze competitors' design strategies to identify areas of differentiation for the company's visual branding.Collaborate with Creative Director to develop comprehensive brand guidelines to maintain consistency across all design deliverables and messagingPropose and lead a new presentation design strategy that enhances the company's visual communication and strengthens our position in the market.Advocate for design thinking and user-centered design approaches within the company.In 90 Days, You Will:
Incorporate feedback from stakeholders and team members into ongoing design projects, demonstrating ability to adapt and respond to input effectively.Contribution to the company’s brand guidelines and their integration into company marketing strategy should be evident.Continuously optimize and refine the company's design assets based on user feedback, industry trends, and design best practices.Conduct design training sessions for team members, ensuring everyone is aware of the design guidelines and how to use the assets effectively.Collaboration with marketing team should provide an understanding of company culture and a clear plan for future design initiatives to support company’s growth.Mentorship of junior designers should show a good relationship, where feedback is accepted and implemented, showing the junior designer’s skillset improvement.
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