Product Marketing Manager
First Corporate Solutions, Inc. - Little Ferry, New Jersey, us, 07643![First Corporate Solutions, Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at First Corporate Solutions, Inc.
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Overview
Lead our VoC program and continuously develop the qualitative and quantitative ways we can better understand and capture our customer feedback. Work closely with cross-functional stakeholders to conduct e.g., interviews, win/loss reviews, UX studies and customer journey mapping. Become the go-to expert on both our product differentiators and the buying process.Influence the product roadmap : Act as a thought partner to product colleagues and study end user needs, pain points and jobs-to-be-done. Translate customer needs into opportunities that support ongoing differentiation and enhance customer outcomes. Represent the customer voice in roadmapping with actionable data points as we continue expanding our platform functionality, offering and partnerships.Aggregate market Insight:
Conduct market research and distill information on market trends, industry developments, competitive landscape, partner ecosystem and customers. Synthesize and share these insights with our P&M team and with executive decision-makers to help inform strategic planning.YOUR BACKGROUNDDemonstrated competence in building Go-to-Market (GTM) strategy and implementation.Highly proficient in generating and synthesizing qualitative and quantitative customer & market insights.2y+ of hands-on product marketing experience and capacity to spearhead foundational work.5y+ of relevant experience in e.g., customer insights, product management, business development, customer success, communications, creative agencies, or growth/content/product marketing.PREFERRED ATTRIBUTESExperience in marketing B2B SaaS products and software integrations is a strong plus.Experience in marketing to financial professionals, or background in financial services, commercial lending, due diligence, risk management or compliance is a strong plus.Bachelor's degree in business-related field, or equivalent experience/certificates. MBA preferred.Proven track record of successfully launching and positioning products on the market.Accomplished content strategist and storyteller who can translate technical capabilities into benefits.Experience using AI software applications in marketing and content creation is a plus.Self-starter with ability to take ownership of goals and proactively ideate and drive projects forward.Highly capable in prioritizing, leading, measuring and optimizing multiple simultaneous initiatives.Empathetic collaborator who skillfully creates cross-group alignment and engagement.Outstanding verbal, written and visual communicator.Experience working with marketing agencies, contractors, associations, and software integrators.Thriving in a flexible remote work environment and able to collaborate mainly on PST time zone.Willing to travel about 10% in the US for conferences, tradeshows, team meetings and customer visits.Authorized to work in the US.WHAT WE OFFERThe anticipated salary range for this position is $90,000 - $110,000. The base salary range represents the low and high end range for this position. Not all candidates will be eligible for the upper end of the salary range. Exact salary will ultimately depend on multiple factors, which may include the candidates skills, experience and other qualifications. This role is also eligible for comprehensive benefits + 401(k) with company match + bonus.
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