Marketing Director
Placement By Design - Dallas, Texas, United States, 75215Work at Placement By Design
Overview
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Overview
REQUIREMENTSBachelor's degree in Marketing or related fieldMinimum of 5 years of experience in the A/E/C (Architecture, Engineering, Construction) industry10 years of prior success in senior marketing roles.Confident, driven and dynamic servant leader.Above average to Expert proficiency in Adobe InDesign, Photoshop, and IllustratorAbove average to Expert proficiency in Microsoft PowerPointstrong understanding of the proposal development and interview process
RESPONSIBILITIES
Marketing Strategy/Pursuits
Working closely with the Business Development team; enabling them to meet their objectives by providing them with appropriate tools, materials, and presentationsDevelop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projectsidentify market trends and opportunities in the A/E/C industry and develop and support a strategic marketing plan to pursue such opportunities.Design
responsible for graphic design of all publications, brochures, website information and submittals that go out of house in any way.Communication Internally
Liaison between Marketing Studio and Principal GroupManage workflow of marketing departmentMarketing training and mentorshipTrack Leads and SubmittalsCoordination w/ Principal Group on Marketing Efforts to create and maintain relationships with public clients (IDIQ)Marketing Sector coordination and execution of planAid in office Culture/EventsBranding
Establish Brand Strategy and MaintenancePublications
Outreach and create and maintain relationships with editorsPress ReleasesCoordination with Management on releasesAdvertising
Develop, coordination and management of innovative advertising, public relations, social media and events to improve reputation and recognition.Annual BudgetAnnual CalendarRenewalsCoordination with Publications on Editorial CalendarRFP/RFQ/Brochures/Presentations
Reviewing/Distributing potential RFP's/RFQ'sCreate Outlines and story boardSub-consultant coordination on materialsReviewing consultant information for submittalQuality Assurance of RFP's/RFQ's/Brochures/PresentationOverflow of RFP/RFQ's/Brochures/ Presentation from AssistantImage Management
Coordination with Studio and principalsCoordination of Graphic UpdatesSocial Media
Annual CalendarManage EffortsRightsCoordinate CampaignsEmail Campaigns
Create CalendarCoordinate with Principal Group with contentWebsite
Updates and Maintenance CoordinationPrincipal CoordinationPhotography
Annual Budget and CalendarCoordination with Client, Principal, and photographerConference
MaterialsCollateralCoordinationAnnual Awards
Submittal OversightCoordination with Studio and Principal Group
www.placementbydesign.com