Marketing Assistant
Robert Half - Savannah, Georgia, us, 31403![Robert Half](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Robert Half
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Overview
We are offering a long-term contract employment opportunity for a Digital Marketing Assistant based in Savannah, Georgia. The role will involve a range of tasks including content creation, social media management, graphic design, and search engine optimization (SEO).
Responsibilities:
- Develop and publish engaging content related to the salon equipment industry for our blog
- Create and schedule posts, stories, and videos across different social media platforms to engage followers
- Regularly update and optimize website content, including product descriptions, landing pages, and FAQs
- Incorporate SEO best practices into all content to improve search engine rankings and organic traffic
- Analyze and report on content marketing performance metrics to inform future campaigns
- Plan and schedule regular posts across all social media channels for consistent updates
- Monitor and respond to comments, messages, and reviews on social media to build a positive online community
- Collaborate with influencers to promote salon equipment and increase brand visibility
- Implement strategies to grow social media presence organically
- Use tools like Instagram Insights, Facebook Analytics, and others to track and analyze the performance of social media campaigns
- Create digital ads for promotional campaigns using programs like Canva or Adobe products
- Design visually appealing graphics for social media posts and stories
- Design banners and other visual elements for the website
- Edit and enhance product images for use across various marketing channels
- Identify and analyze relevant keywords and phrases for SEO
- Optimize product descriptions, meta titles, meta descriptions, and headers for SEO
- Prepare regular reports on SEO performance, including metrics like keyword rankings, organic traffic, and conversion rates.
Requirements - Possess a minimum of 3 years of experience in a similar marketing role
- Proficient in Adobe Creative Cloud, Adobe Illustrator, and Adobe InDesign
- Experience with CRM and database management
- Demonstrable experience in creating and managing advertisements
- Proven track record in blogging and enhancing brand awareness
- Familiarity with budget processes within a marketing context
- Experience in campaign planning and execution
- Excellent communication and organizational skills
- Ability to work collaboratively within a team
- Strong creative thinking and problem-solving skills
- Ability to manage multiple tasks and meet deadlines
- Bachelor's degree in Marketing, Business, or a related field is preferred.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app)
and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) .