Content Manager - Digital Fundraising
University of St. Thomas - Minneapolis, Minnesota, United States, 55400![University of St. Thomas](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at University of St. Thomas
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Overview
The University of St. Thomas embraces diversity, inclusion, and equal opportunity for all. Our convictions of dignity, diversity and personal attention call us to embody and champion a diverse, equitable and inclusive environment. The University is an Equal Employment Opportunity Employer (EEO). All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, status as a protected veteran, or other protected characteristic. We are committed to building a skilled team that represents a variety of backgrounds and perspectives. This commitment is consistent with our mission: Inspired by Catholic intellectual tradition, the University of St. Thomas educates students to be morally responsible leaders who think critically, act wisely, and work skillfully to advance the common good. A successful candidate will possess a commitment to the ideals of this mission.
JOIN OUR COMMUNITY
The University of St. Thomas offers a competitive and comprehensive benefits program, which includes:
Up to 100% tuition remission for employees and dependents upon eligibility
Up to 50% tuition remission for spouses upon eligibility
A generous Employer retirement contribution of 9.4% of annual salary upon eligibility
Medical, dental, and vision options
Employer-paid disability, life, and AD&D benefits
JOB SUMMARY
The Digital Fundraising Content Manager serves as an integral member of a cross-functional engagement team within University Advancement (UA). This position manages and oversees growth of online fundraising and engagement programs by executing effective strategies and techniques via email, website promotions and other digital channels.
Reporting to the Senior Digital Engagement Officer, the Content Manager works closely with partners across UA and the broader university to develop and deploy new creative communications, solicitation and crowdfunding strategies and track progress against goals. Although this role doesn’t supervise any direct reports currently, the position may supervise student interns in the future.
ESSENTIAL FUNCTIONS
Digital Fundraising Channel Management and Execution
Build, test and execute mass email marketing programs to support university giving and engagement (Salesforce Marketing Cloud)
Develop and manage landing pages and tools for online fundraising, crowdfunding initiatives and event programs
Work to segment, strategically target and evaluate areas of potential growth to increase dollars raised, boost engagement and develop donor pipeline
Collaborate on omni-channel fundraising campaigns, ensuring the creation and delivery of messaging is consistent across platforms
Ensure emails and landing pages are compliant with law, in line with user preferences and follow industry best practices
Stay apprised of digital fundraising trends and emerging opportunities in email marketing
Digital Content Planning and Creation
Manage online communications calendar and oversee the creation, production and delivery of content that inspires a “culture of philanthropy” at St. Thomas
Collaborate with UA staff, students and interns to identify, share and prioritize story ideas and new content for emails, YouTube, social media and the web
Work within brand voice, both in visual representation and editorial style, to support the consistency of messaging across campaigns and the university
Liaise with partners across the university to amplify University Advancement content on St. Thomas channels outside of UA
Other Duties as Assigned
QUALIFICATIONSMinimum Qualifications
Bachelor’s degree
Five years of experience with direct response fundraising or email marketing
Experience should have resulted in proven ability to implement digital fundraising strategies, proficiency with content management systems, advanced writing and editing skills and exposure to industry best practices
An equivalent combination of education and experience from which comparable knowledge and skills have been acquired may be substituted.
HOW TO APPLY
All interested candidates must apply online at
https://www.stthomas.edu/jobs/ . Follow the instructions to complete an online application which includes creating or updating an applicant profile, uploading a resume, and completing a job specific application.
In light of its commitment to create and maintain a safe learning and working environment, employment with the University of St. Thomas requires consent and successful completion of a background screening.
Official job posting is available at
www.stthomas.edu/jobs .
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