Media Operations & Analytics Manager
WTW inc. - Jersey City, New Jersey, United States, 07390Work at WTW inc.
Overview
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Overview
Hybrid Work Schedule - In office Tuesdays/Thursdays .
SPECIFIC RESPONSIBILITIES INCLUDE*:Train, supervise, and lead junior level media team members in implementing media plans and strategies, as well as stewardship of media performance, analysis, and reporting.Identify ideal media mix and strategies based on campaign objectives across all marketing channelsLead preparation and presentation of media plans, projections, quarterly reviews, and test proposals to clientsTrack and monitor media budgets for all campaignsCollaborate with media and analytics team to look for ways to improve data processing, results reporting, media `operations, and systemsOversee media team on presentation of analysis, findings, and recommendations to meet client's goalsLead the business operating vision with the ability to translate it into impactful recommendations and solutions for processes, people, and technologyUtilize strategic thinking and partner with senior leadership and team members on ideas for growth and meeting business goalsResearch, qualify, onboard, and manage relevant partnerships to compliment and enhance service offerings and overall media performanceMonitor, inform and stay up to date on market research, competitive data, industry trends and media landscape
WHAT YOU NEED TO BE SUCCESSFU LStrong leadership and analytical skills with proven ability to deliver in depth analysis of media performance and insightful recommendations to drive business growthSound business acumen with proven experience and knowledge of US Hispanic marketing and media landscapeHighly proficient in Excel and PowerPoint; Core Media system, Power BI and Tableau experience is a plusSuperb written and verbal communication skills with attention to detailExcellent project management skills with knack for prioritizing and meeting deadlines in a fast-paced environmentMinimum 7 years' experience in performance driven media rolesBachelor's degree in a related field required
TRANZACT, A WTW Company, Is An Equal Opportunity Employer. We Celebrate Diversity And Are Committed To Creating An Inclusive Environment For All Employees.
Equal Opportunity Employer / Disability / Vet