Lead Partner Marketing Manager - Technology Alliances
Snyk Ltd. - Boston, Massachusetts, us, 02298![Snyk Ltd.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Snyk Ltd.
Overview
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Overview
Snyk is seeking a Lead Partner Marketing Manager that will build and develop global strategies and programs with scaled GTM guidance to drive high impact outcomes that support growth objectives with our Technology and Alliance (TAPP) partners. You will engage and collaborate across a set of external and internal stakeholders to build successful working models and be a marketing interface for our partners. You will be responsible for building scaled marketing programs and outcomes for a set of TAPP partners. You’ll need to have relevant global partner marketing experience and expertise delivering customer-focused, insights and data-driven marketing programs to/through/with partners.
What You'll Spend Your Time:
Be a primary interface for key external and internal stakeholders to elevate engagement with our partners, align strategies and plans internally and create global scaled programs.
Build methodologies and processes to align marketing investments with assigned partners, including marketing engagement and coverage models, joint demand generation, and joint awareness activities scaled to support all TAPP partners.
Develop demand management and marketing programs and oversee demand generation and pipeline activities
Collaborate with global marketing teams to develop joint awareness and demand programs
Collaborate with regional partner teams to develop go-to-market plans that will align with strategic objectives and business outcomes
Provide stakeholder management at the field, regional, and corporate levels to gain support and plan effectively
What We're Looking For:
15+ years of enterprise software at enterprise software company with experience in marketing, partner alliance marketing and technical roles
Proven experience demand generation and partner ecosystem marketing
Ability to operate in a fast-paced and open environment and create the context and working environment for associates to deliver beyond expectations
Expertise working with partners to achieve success
Deep understanding of using market intelligence, insight, and data to formulate and develop strategies and plans
Knowledge of and experience working with the partner ecosystem and best practices in partner marketing
Accountable for organizational alignment, planning, and budget management
Willingness to travel up to 25%
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