Northern Kentucky University
Marketing Coordinator Job at Northern Kentucky University in High...
Northern Kentucky University - Highland Heights, KY, United States
Work at Northern Kentucky University
Overview
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Overview
Posting Details
Position Information
Working Title
Marketing Coordinator
Department
University Housing
Compensation Title
Coordinator, Univ. Housing Marketing
Position Number
30023756
Position Status
Regular
Work Schedule
8:15am-4:30pm M-F and nights and weekends, as required
Hours per Week
37.5
Months per Year
12
Purpose of Position
This position leads University Housing's communication and marketing functions including development of marketing strategies and oversight of a web content management system, digital signage program and departmental publications.
Primary Responsibilities
Communications
- Create and communicate a comprehensive customer communications plan for University Housing.
- Compose timely student-focused emails regarding key department processes.
- Ensure ADA compliance in print and electronic publications, videos and the housing website.
- Oversee new housing marketing initiatives including supervision of housing student marketing interns.
- Create and implement the annual department marketing plan to promote on-campus living, including special emphasis during annual room selection.
- Provide marketing research services to target and respond to new program areas and fine-tune marketing strategies. Remain proficient and aware of new media potentials and capitalize on cutting edge trends and technologies to effectively communicate with housing stakeholders.
- Conceptualize, coordinate and produce print and electronic publications.
- Serve as department contact for licensing issues and to ensure appropriate use of NKU and housing logos. Serve as an editor and reviewer of other housing offices' communications/promotional materials.
- Establish and maintain a complete knowledge of the local housing market for university students and update the local rental housing market report annually.
- Coordinate and present housing information to returning, prospective and newly admitted NKU students and their families. Coordinate residence hall tours throughout the year for internal and external constituents.
- Oversee web operations including website and social media platforms.
- Maintain a knowledge base of all housing functions, Division of Student Affairs functions, and general university offices.
- Participate on departmental and University task forces and committees as needed, as well as participate in other professional development activities.
- Maintain departmental policies and procedures manual ensuring all policies follow manual format and are placed in the appropriate location for access.
- Bachelor's degree in marketing, journalism, research, advertising and/or public relations, or related field.
- Three years of professional communications or public relations work experience. Strong typing and computer skills; knowledge of Microsoft Office programs and database capabilities. Good communication skills, organization skills, and attention to detail.
- Strong communication skills (e.g., excellent writing skills and copy-editing ability as well as oral presentation skills) with the ability to promote and share the impact of a program to various audiences.
- Well-developed portfolio of work examples in which the applicant served as the lead designer.
- Ability to work creatively and independently with excellent project and content management skills with the ability to multitask and set priorities.
- Proficiency in MAC operating systems and in Adobe Creative Suite, particularly InDesign and Photoshop, as well as other office software (e.g., Word, Prezi).
- Ability to understand and accurately interpret information and develop appropriate responses.
- Proven ability to work collaboratively with a wide variety of constituents to creatively resolve problems and develop solutions.
- Experience with mobile technology and coordinating social media activities for various accounts (e.g., Twitter, Facebook, Pinterest, YouTube and Snapchat) as well as experience with social media management systems.
Minimum Education
Acceptable Equivalency
Preferred Education
Bachelor's Degree
Minimum Experience
3 years
Salary
$17.63 / hour minimum
Pay Grade
S67
Posting Detail Information
Requisition Number
2025S2191
Job Open Date
04/09/2025
Job Close Date
Quick Link
https://jobs.nku.edu/postings/14723
Is this an internal only posting?