Digital Marketing Specialist
Advance - Global Australian Professionals - Janesville, Iowa, United States, 50647![Advance - Global Australian Professionals](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Advance - Global Australian Professionals
Overview
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Overview
Hiring Immediately!
Advance Services is looking for a dynamic and passionate Digital Marketing Specialist. If you're ready to immerse yourself in the thrilling realms of SEO, PPC, and content management, then we want you on our team! Bring your passion for digital marketing and let's create magic together. If you're driven by the desire to excel and possess the skills outlined above, this is your chance to join an exhilarating journey of growth and innovation.
Location: Janesville, IA
Shift: 1st shift
Days: M-F
Pay: DOE
Required:
Bachelor's degree in marketing, Communications, or related field.Minimum 3 years of relevant experience in the digital marketing field.Proven experience as a Digital Marketing Specialist with a focus on SEO, PPC, and content management.Proficiency in using SEO tools like Google Analytics, Google Search Console, etc.Experience managing PPC campaigns across platforms such as Google Ads, Bing Ads, and social media.Strong analytical skills with the ability to analyze data and make strategic recommendations based on performance metrics.Excellent communication and collaboration skills with the ability to work cross-functionally.Detail-oriented with the ability to manage multiple projects and priorities effectively.Must provide links to past projects, and case studies, or possess a digital portfolio.
PREFERRED QUALIFICATIONS:Google Ads and Google Analytics certifications.Experience with HTML/CSS and content management systems (CMS).Familiarity with Microsoft applications, Adobe tools, and AI technologies.
Duties/Responsibilities:
SEO:Conduct keyword research to identify valuable opportunities for organic traffic growth.Implement on-page optimization strategies to improve website visibility and ranking.Perform technical SEO audits and provide recommendations for website improvements.Execute link-building strategies to enhance domain authority and backlink profile.Utilize SEO tools such as Google Analytics, Google Search Console, etc., to analyze data and derive actionable insights.Stay updated on search engine algorithms and industry trends to adapt strategies accordingly.
PPC:Manage PPC campaigns across various platforms including Google Ads, Bing Ads, and social media channels.Optimize bids and budgets to maximize ROI and achieve campaign objectives.Perform A/B testing and analyze campaign performance metrics to optimize conversion rates.Utilize PPC tools and platforms for campaign management, monitoring, and reporting.
CONTENT DEVELOPMENT:Develop and execute content strategies aligned with SEO and PPC goals to drive organic and paid traffic.Create, edit, and optimize content for search engines and user engagement.Utilize content management systems (CMS) such as WordPress to publish and manage website content effectively.
Why work for Advance Services, Inc.
1. Advance Services is for and about people; we are your employment specialists.2. Enjoy our easy application process.3. You NEVER pay a fee!4. Weekly pay.5. Fun Safety and attendance incentives.6. Health Benefits to keep you and your family healthy.7. PTO so you have time for you.8. Great Referral Incentives.9. Advance Services partners with the top companies in the area!
Apply for this job by clicking the apply button. You will be directed to our website.Please select a branch near you or call our office at 319-234-4700.Stop in and see our experienced friendly staff at 2709 University Ave, Waterloo, IA 50701Advance Services is an equal opportunity employer.