Senior Virtual Reality Marketing Specialist Melville, NY ref
ESR Healthcare - Melville, New York, us, 11775![ESR Healthcare](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at ESR Healthcare
Overview
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Overview
- Melville, NY
Skills:
Marketing, Virtual Reality
Experience level:
Mid-senior
Experience required:
5 Years
Education level:
Bachelor’s degree
Job function:
Marketing
Industry:
Medical Devices
Compensation:
View salary
Total position:
1
Visa:
Only US citizens and Greencard holders
OVERVIEW:
Canon U.S.A., Inc. in Melville, NY has an exciting new opportunity for a Senior Virtual Reality Marketing Specialist (Sr Specialist, Prod Marketing). We are seeking a marketing professional with an entrepreneurial mindset to build branding, messaging, marketing and develop a roll-out plan and product launch for Canon Virtual Reality (VR) software solution.
This position is full time and offers a hybrid work schedule requiring you to be in the office Monday and Wednesday and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.
RESPONSIBILITIES:
Develops specific marketing plans and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive arena.
Develops business plans and product positioning in the marketplace.
Oversees market research, monitors competitive activity and identifies customer needs.
May establish pricing strategies.
Works to develop new products or enhance existing product(s) or product line(s).
Applies consumer insight and market research to determine new marketing and product opportunities.
Evaluates market potential of new products. Coordinates the efforts of marketing, design, and production to test and develop new products.
Designs and executes brand strategies for the company and identifies new opportunities for assigned products, product lines, lines of business, or on a company-wide campaign basis.
Manages marketing materials to establish product branding and messaging.
QUALIFICATIONS:
Bachelor's degree in a relevant field or equivalent experience required, plus 5 years of related experience. Bachelor's degree in Business Administration or Marketing is preferred.
Additional training in the technologies associated with the product lines for which he/she is responsible is beneficial.
Passion and interest in Virtual Reality technology/contents.
Ability to build from zero to one (Pioneer spirit).
Incumbent should possess leadership capabilities, good written and verbal communication skills, and excellent platform technique for the effective presentation of technical information.
Familiarity with personal computers and multiple software packages is a must.
The company will not pursue or support visa sponsorship for this position.
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