Sr. Social Media Marketing Specialist Field-MI
Fieldcal - Lansing, Michigan, United States,![Fieldcal](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.F5
Inc.
is seeking a Senior Social Media Marketing Strategist to join our team. This role is pivotal in defining and executing social media strategies for
our
executives
(SLT+)
, ensuring their online presence aligns with F5s brand and business
objectives
.Key Responsibilities:Social Media Strategy Development: Define and implement social media strategies for C
-
level executives, enhancing their professional online presence and engagement.Tiered Strategy: Define and execute a tiered social media program with
varying
degrees of support for senior level, GM, and C-l
evel leadership.Best Practices Coaching: Provide coaching and guidance on social media best practices to C-
level executives, ensuring they
utilize
platforms effectively.Editorial Calendar Management: Develop and maintain
an editorial calendar for social media content, ensuring
timely
and relevant posts.Content Creation: Create compelling and professional copy for social media platforms, including Twitter and LinkedIn, tailored to the voice and goals of each executive.Creative Advisory: Collaborate with the creative team to advise on visual assets that complement and enhance social media content.Influencer Identification: Identify
key influencers and relevant content for executives to engage with, including liking, sharing, and commenting to expand their reach and influence.Metrics Tracking and Analysis: Track social media metrics and analyze the impact of campaigns, providing insights and recommendations for continuous improvement.Qualifications:Proven experience in social media strategy development and execution, particularly for senior executives or high
-
profile individuals.Strong understanding of social media platforms, particularly Twitter and LinkedIn.Excellent copywriting and editing skills with a keen eye for detail.Experience collaborating with creative teams to develop visual content.Ability to identify
and engage with key influencers and relevant content.Proficiency in tracking and analyzing social media metrics to inform strategy.Exceptional communication and coaching skills, with the ability to provide
clear guidance to senior leaders.Strong organizational skills and the ability to manage multiple tasks and projects simultaneously.Education and Experience:Bachelor’s degree in marketing
, Communications, or a related field.Minimum of 5 years of experience in social media marketing, preferably in a B2B environment.Experience working with C-
level executives is highly desirable.The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.The annual U.S. base pay range for this position is:
$93,799.00 - $140,699.00
F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link:
https://www.f5.com/company/careers/benefits
. F5 reserves the right to change or terminate any benefit plan without notice.Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Workday (ending with f5.com or
@myworkday.com )
.Equal Employment OpportunityIt is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination.
F5 offers a variety of reasonable accommodations for candidates . Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting
accommodations@f5.com
.
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