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Public Relations Specialist - Marketing Communications - Full Time - Days - (92917)

Job Title: Public Relations Specialist - Marketing Communications - Full Time - Days

Category: Communications, Marketing and Sales

REPORTING RELATIONSHIPS/SUPERVISORY RESPONSIBILITIES

Reports to Associate Vice President, Strategic Communications. The position has no direct reports.

POSITION SUMMARY

The Public Relations Specialist is a highly motivated public relations professional who will work diligently to identify and pitch interesting ProMedica stories that inform and demonstrate how we help to improve health and well-being. This professional will be responsible for cultivating cooperative relationships to encourage media coverage that supports our mission, goals, and objectives.

ACCOUNTABILITIES

1. Work with a diverse, cross-functional team to identify stories about clinical excellence, patient experience, well-being, health care technology, community impact, events, thought leadership, and more.
2. Establish and maintain cooperative relationships with members of the media, community partners, and other influencers as appropriate.
3. Respond to media information requests and coordinate necessary interviews promptly.
4. Manage clients and projects, creating public relations content, including press releases, media advisories, articles, and talking points.
5. Monitor national news for trending health and well-being topics to generate media pitch ideas proactively.
6. Gather background information and develop creative and effective written/verbal media pitches.
7. Assist with issues management and crisis communications.
8. Prepare reports and newsletters.
9. Other duties as assigned.

REQUIRED QUALIFICATIONS

Education: A bachelor’s degree in public relations, communication, marketing or a closely related discipline.

Skills: Exceptional interpersonal communication skills with the ability to listen effectively. Proficiency in Associated Press writing style. Responsible use of generative AI for ethical content creation as appropriate. Self-motivated and detail-oriented with a positive and professional approach to teamwork.

Years of Experience: A minimum of 3 years demonstrated public relations experience at a large company or organization.

WORKING CONDITIONS

In office with periodic regional travel- for interviews/events.

Physical Demands: Sitting, standing, walking, keyboarding, speaking, hearing, near and far visual acuity, driving, lifting and carrying (up to 30 lbs.), indoor and outdoor work.

The above list of accountabilities is intended to describe the general nature and level of work performed by the incumbent; it should not be considered exhaustive.

ProMedica is a mission-based, not-for-profit integrated healthcare organization headquartered in Toledo, Ohio. For more information, please visit www.promedica.org/about-promedica

Qualified applicants will receive consideration for employment without regard to race, color, national origin, ancestry, religion, sex/gender (including pregnancy), sexual orientation, gender identity or gender expression, age, physical or mental disability, military or protected veteran status, citizenship, familial or marital status, genetics, or any other legally protected category. In compliance with the Americans with Disabilities Act Amendment Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a job with ProMedica, please contact employment@promedica.org

Equal Opportunity Employer/Drug-Free Workplace