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Duties The incumbent is under the direct supervision of the Regional Marketing Director for the QOLSO, and is responsible for performing non-supervisory marketing and promotional assistance. The position is responsible for developing marketing plans and strategies, and developing comprehensive informational materials that inform appropriate audiences and targeted groups of the regional and/or installation-specific programs, services, and activities. Responsibilities include planning, executing and evaluating the effectiveness of communications programs. Acts as liaison between the assigned naval installations and the regional QOLSO. Provides guidance to management in these areas. MAJOR DUTIES AND RESPONSIBILITIES Develops professional marketing and promotional plans for regional Community Programs on-going and one-time programs and/or events. Uses established real-world marketing practices to initiate and complete plans. Plans may be written individually or in cooperation with other marketing or program staff. Make presentations of marketing and/or promotion plans to groups or individuals, possibly up to and including Program Managers and Navy Senior Leadership. Develops and "sells" creative promotional options for programs. In partnership with programmer, determines target market. Establishes and meets deadlines in conjunctions with marketing plans. Establishes and maintains regularly scheduled, continuous liaison with managers and key personnel to gather information on programs, services and/or events for authorized patrons. Learns business principles of and helps define the particular marketing needs for each facility or program. Conducts and coordinates marketing analysis, data gathering and tabulation by using a variety of survey tools (e.g., Pulse Point, MIS/POS information, customer suggestions/comment cards, paper surveys, phone interviews, focus groups, town meetings, etc). Conducts special project research as directed. Prepares material at the department level for the purpose of determining customer needs and desires. Interprets research findings, summarizes, makes recommendations and presents to a variety of audiences. Utilizes marketing tools to publicize and encourage patronage/use of programs and facilities. This is accomplished through strategic deployment of advertising campaigns that may include, but are not limited to: email, websites, presentations, speeches, publications, official message traffic, banners, printed materials, and other promotional means. Develops effective distribution plans and ensures posted information (print or electronic) remains current and timely. Conducts installation level (and at times regional) public relations activities including using publicity information or interviews to write detailed press releases, feature articles, web advertisements or stories, photo captions, and other public relations media. Builds and maintains positive relations with internal (PAO) and external media. Takes photos as appropriate to accompany public relations materials or for future advertising use. Submits regularly scheduled articles and event information to base paper and other appropriate media. Handles administrative duties including researching and ordering approved equipment, supplies and promotional materials, provides input for annual budget, tracks credit card purchases (if applicable), ensures policies and procedures are followed. Tracks supply inventories and maintains security of office, supplies and equipment. Writes and proofreads correspondence, memos and email. Responds personally and promptly to email and phone messages. Maintains files and records as required including photo libraries and media archives. Maintains and updates annual installation level Community Programs event/program calendar. As directed, may assist the Commercial Sponsorship Coordinator in gathering event information, writing solicitation materials or event fact sheets, and after action summaries. May develop or direct setup of exhibits and/or displays for a variety of events or programs. May coordinate photo enlargements, display materials, etc. Staffs displays on direction of regional marketing director. As directed, may collaborate with appropriate personnel to arrange video production services. Disseminates MWR or FFSC provided videos and/or CD's to widest audience and at appropriate events. Assists in coordination of open houses/grand openings for new or existing programs and facilities by selecting decorations, offering advice on themes, promotional specialties, and providing advertising for event. Represents the installation level and/or regional Community Programs Department at a variety of meetings held by military affiliated personnel and civilian representatives, i.e., ombudsmen, department, spouses, Chambers of Commerce meetings, information fairs, etc. Other related duties as assigned. Requirements Conditions of Employment * This position is subject to background check in accordance with federal regulations. * Current valid driver's license is required. Qualifications The incumbent must have a bachelor's degree in marketing, communications, public relations or a related field and a minimum of one year's work experience in marketing (or related field). Must demonstrate knowledge of all phases of marketing and communications, including knowledge of principles, methods, practices, trends and techniques. In lieu of a bachelor's degree, the incumbent must have three years experience in the marketing field or related area. Incumbent must have excellent writing skills, strong oral communications skills, and problem solving, creative negotiation and sales skills. Must possess skill in gathering and organizing information. Must possess a proven ability to analyze business needs and develop marketing plans and recommendations in a fast paced environment. Must be able to handle multiple projects within deadline. Skill in using PC and various software programs. Should possess solid organizational skills and detail oriented. Education Transcripts must be uploaded with application for consideration. How You Will Be Evaluated You will be evaluated for this job based on how well you meet the qualifications above. You will be evaluated for this job based on how well you meet the qualifications above. All resumes will be reviewed to determine if they meet the hiring eligibility and qualification requirements listed in this announcement, and will be rated based on the information provided in the resume to determine the level of knowledge, skills and abilities (KSAs) related to the job requirements. Using the qualifications of the position, a predetermined rating criterion of KSAs will be used for each resume. Best qualified applicants will be referred to the hiring manager. The selecting official may choose to conduct interviews. Required Documents The following documents are required at the time of application: * Résumé * Proof of education/training: if applicable, provide a copy of your awarded/conferred college transcript(s), if degree hasn't been conferred provide copy of HS Diploma, GED, or equivalent * If claiming Department of Defense (DOD) Non-appropriated Fund (NAF) Business Based Action (BBA) priority consideration: provide a copy of the notice of separation * If claiming Military Spouse Preference: provide a copy of the sponsor's Permanent Change of Station (PCS) orders and a marriage certificate at the time of application * If claiming Veteran's Preference: provide a copy of your DD-214, Member-4 page and any supporting documentation (SF-15, V.A. disability letter, proof of service, etc.) * If a current or former Federal Employee: provide a copy of your most recent Personnel Action Report (PAR) or SF-50 Implementation of the REAL ID Act begins May 7, 2025. From that day on, anyone 18 years and older that plans to visit certain Federal facilities or fly domestically will need a REAL ID or another acceptable form of identification. The standard access requirements remain the same for active duty and dependents, DoD civilian personnel, DoD retired personnel and dependents under the age of 18, vetted veterans in possession of a Veteran Health Identification Card (VHIC) and personnel that have been issued a Defense Biometric Identification Card (DBIDS) for access to one of our Northwest U.S. Navy installations. REQUIRED DOCUMENTS In order to be vetted with a background check and identify proofing by VCC personnel, you must bring valid/current government issued photo identification and current proof of citizenship. This applies to all individuals except for active duty service members and federal civilian employees, who do not require the same background checks. Despite having a CAC, these individuals are highly encouraged to bring any of the following proofs of citizenship (**while your Social Security card is helpful for identity proofing, it is NOT a valid proof of citizenship for NBK vetting purposes**): * State issued birth certificate: This must be an original or state certified copy. Personal photocopies, electronic versions, or hospital issued birth records are NOT accepted. * Enhanced state-issued driver's license only accepted from Michigan, Minnesota, New York, Vermont, and Washington. Real ID licenses are not accepted at this time. * U.S. Passport (book or card): The passport can NOT be expired. * Certification of Naturalization: This document (FS-550/560) must be an original; electronic or photocopies are not accepted. * Born-abroad Certificate: This document (FS-240) must be an original. Electronic or photocopies are not accepted. * Permanent Resident Card: This allows for background checks to be performed and access to the common area upon favorable results. However, Permanent Resident Cards do NOT qualify for proof of citizenship for restricted access badges. You will not be issued a PSNS badge under this type of citizenship proof; if you are a delivery driver with a PRC, you mus