Senior Specialist, Communications Spire Inc. Location: Missouri C...
Electricenergyonline - Des Moines, Iowa, United States,![Electricenergyonline](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Electricenergyonline
Overview
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Overview
This role requires an accomplished writer who is adept at creating effective communications for a variety of audiences, in a variety of styles and voices, and for a variety of channels, including digital platforms.
Duties and Responsibilities
Establish and nurture formal and informal relationships with Spire leaders and other employees across the company
Provide communications strategy, working with business partners to meet their objectives. Craft a variety of materials and assets to support these efforts, including but not limited to emails and letters, booklets, web content, educational posts, feature stories, flyers, digital signage graphics, presentations and more
Serve as communications team lead for high-visibility projects as assigned
Create and deploy effective communications to inform, educate and engage Spire customers across multiple channels; responsibilities will include writing for traditional and digital channels the external website, internal customer portal ("My Account"), email, text, and automated and on-hold phone system
Optimize content for external channels, using knowledge of writing for the web and search engine optimization best practices
Serve as lead writer for the company's monthly customer newsletter, which is distributed to more than 1 million Spire customers throughout our major service areas; assist with content strategy to ensure engagement with content
Develop content for the Spire intranet (inSpire), assisting with content planning and scheduling, coordinating with a team of writers and influencing platform strategy.
Develop and manage editorial calendars across multiple communications channels, overseeing deadlines and priorities.
Enterprise story ideas, proactively scouting for ideas discussions with employees and business partners. Gather background information and write compelling content ranging from features about employees and charity work to earnings information and business processes
Support development and implementation of comprehensive communications strategy, providing counsel on changes and updates to the strategy
Assist with the development, planning, promotion and implementation of engagement programs for all Spire employees, including employee outings and events, employee meetings and other events as needed.
Support the production of videos, including identifying subject, crafting interview questions and coordinating logistics
Craft all strategies, content and messaging in alignment with Spire's mission and brand
Essential Characteristics and Competencies
Outstanding written communication skills, with experience and a strong proficiency in AP style
Proven ability to write for a variety of audience segments, with vastly different communications needs and consumption preferences
Results-driven, with experience making data-driven decisions and optimizations
Demonstrated excellence in public speaking and leading large group calls
Displays a natural curiosity to help inform communications efforts, with a strong ability to grasp new concepts, strategies and initiatives
Deadline-oriented, with the ability to multi-task
Creative, resourceful and adaptable
Self-motivated, with the ability to work independently and as part of a team
Proficiency in using content management systems, Microsoft Office (Outlook, Word, Excel, PowerPoint) and social media
Strong listening and problem-solving skills
Strong ethics and integrity, dedication to a safe work environment, commitment to a diverse workforce
Friendly, approachable demeanor, with a desire to meet new people
Supervisory Responsibilities
None
Required Education (certifications, licenses)
Bachelor's degree in journalism, communications, business or related field
Required knowledge, skill and abilities
7+ years of writing and editing experience (experience managing routine weekly content publication strongly preferred)
Strong written communications skills, with experiencein a variety of communications areas, such as customer (direct to consumer) communications, employee communications, media relations, journalism, marketing, etc.
Strong, demonstrated project management capabilities
Proficient with creating and optimizing accessible content for consumer audiences, particularly for digital channels
Basic knowledge of search engine optimization strategies and writing for the web best practices
Demonstrated experience in building and nurturing positive, collaborative relationships
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