Senior Associate, Marketing | Forensic & Litigation Consulting
FTI Consulting, Inc - Boston, Massachusetts, us, 02298![FTI Consulting, Inc](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at FTI Consulting, Inc
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Overview
FTI Consulting is the world’s leading expert-driven consulting firm. Over the last 40 years, FTI Consulting experts have served as the trusted advisor to Fortune 500 companies and the world’s leading law and private equity firms when they are facing their greatest opportunities and challenges. Our strong performance and continued success are a direct reflection of the ambition, energy and commitment of our talented professionals across the globe to make a positive impact for our clients and communities.At FTI Consulting, you’ll work side-by-side with leaders who have shaped history, helping solve the biggest challenges making headlines today. From day one, you’ll be an integral part of a focused team where you can make a real impact. You’ll be surrounded by an open, collaborative culture that embraces diversity, recognition, professional development and, most importantly, you.Are you ready to make your impact?About the RoleThe position will report to and work closely with the Forensic & Litigation Consulting Segment marketing team and the Dispute Advisory Services leadership team in North America to support our marketing efforts and product business priorities and growth. This role requires expertise in executing B2B marketing campaigns and supporting all aspects of day-to-day marketing for the product.You will become a subject matter expert within the product and have awareness and understanding of the product’s solutions, experts, marketing opportunities and trends to inform and support the product’s growth. You will develop a specialization in our practitioners’ expertise and a clear understanding of business growth opportunities, buyer insights, competitor activity and relevant market trends.To be successful in this role, candidates must possess strong analytic and communication skills, sound judgement, and a dedication to learning about new offerings and industries and the challenges our clients face. A background in B2B or account-based marketing is preferred.What You’ll DoActively develop and maintain a deep understanding of the product/practices and the competitive position of products/practice group through extensive internal and external research.Create awareness of our experts in market through professional eminence, including social media, thought leadership, speaking engagements and awards.Work with practitioners to build success stories and maintain an internal library of case studies.Contribute content for internal communications for the practice and assist in building a cohesive and well-informed practice.Work with product and segment marketing team to develop an annual marketing plan and budget to support the product’s growth and business priorities.Develop and maintain all go-to-market toolkit elements, including collateral, pitch decks, service sheets and content.Assist in developing and managing content and collateral for the product (e.g., case studies, website content, bios, brochures), ensuring market trends are reflected in value proposition and positioning.Support evaluation and execution of sponsored and hosted events.Pursue awards for practitioners and practice.Contribute to segment and firm-wide marketing initiatives as needed.Track and report on planned communications, thought leadership, events and marketing campaigns.Identify thought leadership topics and support development and publishing.Serve as an ambassador for FTI Consulting’s brand standards within the product.How You’ll GrowWe are committed to investing and supporting you in your professional development and we have developed a range of programs focused on fostering leadership, growth and development opportunities. We aim to promote continuous learning and individual skills development through on-the-job learning, self-guided professional development courses and certifications.You’ll be assigned a dedicated coach to mentor, guide and support you through regular coaching sessions and serve as an advocate for your professional growth.As you progress through your career at FTI Consulting, we offer tailored programs for critical professional milestones to ensure you are prepared and empowered to take on your next role.Basic QualificationsBachelor's degree, preferably in marketing or related field.4 years of relevant post-graduate professional experience in marketingAbility to travel to FTI office(s) and events as needed (15%)Applicants must be currently authorized to work in the United States on a full-time basis; this position does not provide visa sponsorship.Preferred SkillsB2B marketing experience with a professional services firm, law firm or corporation is highly desired.Superior communication including writing, speaking and listeningExcellent, concise and persuasive business writing skillsExceptional organizational and project management skillsStrong attention to detailAdvance knowledge of PowerPoint and MS Office Suite.Knowledge of SharePoint, email and event management platforms (e.g., Eloqua, Cvent, Splash), client relationship systems (e.g., Salesforce), and design software (e.g. InDesign, Canva) is a plus.Ability to multi-task and prioritize competing tasks and deadlines in a fast-paced environmentDecisiveness and excellent use of independent judgementAbility to interact, communicate and collaborate with a wide variety of individuals at all levels of the organization.Ability to work independently as well as part of a teamAbout FTI ConsultingFTI Consulting is a global business advisory firm dedicated to helping clients with their most significant opportunities and challenges. With more than 8,000 employees located in 33 countries and territories, our broad and diverse bench of award–winning experts advise their clients when they are facing their most significant opportunities and challenges. At FTI Consulting, we embrace, cultivate and maintain a culture of diversity, inclusion & belonging, which are fundamental components to our core values. FTI Consulting is publicly traded on the New York Stock Exchange and has been recognized as one of the World’s Best Management Consulting Firms by Forbes. For more information, visit www.fticonsulting.com and connect with us on Instagram and LinkedIn.FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.
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