Datadog
Director, Community Content - Remote
Datadog - New York
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Datadog is looking for a Director of Demand Generation to help lead our growth marketing efforts, developing and executing data-driven strategies to drive user acquisition, conversion, and revenue growth across all digital paid channels. Leading a team of digital marketers, you’ll oversee the planning, implementation, and optimization of performance marketing campaigns globally across platforms such as Google Ads, Meta, LinkedIn, programmatic, affiliate, and other paid digital channels. Reporting into the Senior Director of Demand Generation, and collaborating closely with senior leadership, field marketing, product marketing, creative, and sales teams, you'll align marketing strategies with business objectives to accelerate Datadog’s success globally. At Datadog, we place value in our office culture - the relationships and collaboration it builds, and the creativity it brings to the table. Develop and execute a comprehensive strategy for paid digital channels to drive user acquisition, retention, and revenue growth globally
Analyze campaign performance and optimize based on data insights to maximize ROI
Manage and allocate marketing budgets with a focus on efficiency and growth
Partner with product, data, and creative teams to refine targeting, messaging, and channel mix across varying markets.
Leverage A/B testing, CRO, and automation tools to scale and improve performance
8+ years of experience in digital marketing, growth marketing, user acquisition, and demand generation strategies, with experience in the B2B tech industry
~ Expertise in launching and managing campaigns across multiple channels (social, display, search, web) and ad platforms (Google Ads, LinkedIn, Facebook), as well as experience with tag management, offline conversion tracking, etc.
~ Data-driven approach to marketing, with proficiency in reporting, testing, and optimizing KPIs with an eye on conversion rates and revenue growth
New hire stock equity (RSUs) and employee stock purchase plan
Product training to develop an in-depth understanding of our product and space
In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.
We are on a mission to break down silos and solve complexity in the cloud age by enabling digital transformation, cloud migration, and infrastructure monitoring of our customers’ entire technology stacks. Together, we champion professional development, diversity of thought, innovation, and work excellence to empower continuous growth. Join the pack and become part of a collaborative, pragmatic, and thoughtful people-first community where we solve tough problems, take smart risks, and celebrate one another. Learn more about #DatadogLife on Instagram, LinkedIn, and Datadog Learning Center.
Datadog is an Affirmative Action and Equal Opportunity Employer and is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and more. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference.
Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s Applicant and Candidate Privacy Notice. Seniority level Director
Employment type Full-time
Industries Software Development
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Datadog is looking for a Director of Demand Generation to help lead our growth marketing efforts, developing and executing data-driven strategies to drive user acquisition, conversion, and revenue growth across all digital paid channels. Leading a team of digital marketers, you’ll oversee the planning, implementation, and optimization of performance marketing campaigns globally across platforms such as Google Ads, Meta, LinkedIn, programmatic, affiliate, and other paid digital channels. Reporting into the Senior Director of Demand Generation, and collaborating closely with senior leadership, field marketing, product marketing, creative, and sales teams, you'll align marketing strategies with business objectives to accelerate Datadog’s success globally. At Datadog, we place value in our office culture - the relationships and collaboration it builds, and the creativity it brings to the table. Develop and execute a comprehensive strategy for paid digital channels to drive user acquisition, retention, and revenue growth globally
Analyze campaign performance and optimize based on data insights to maximize ROI
Manage and allocate marketing budgets with a focus on efficiency and growth
Partner with product, data, and creative teams to refine targeting, messaging, and channel mix across varying markets.
Leverage A/B testing, CRO, and automation tools to scale and improve performance
8+ years of experience in digital marketing, growth marketing, user acquisition, and demand generation strategies, with experience in the B2B tech industry
~ Expertise in launching and managing campaigns across multiple channels (social, display, search, web) and ad platforms (Google Ads, LinkedIn, Facebook), as well as experience with tag management, offline conversion tracking, etc.
~ Data-driven approach to marketing, with proficiency in reporting, testing, and optimizing KPIs with an eye on conversion rates and revenue growth
New hire stock equity (RSUs) and employee stock purchase plan
Product training to develop an in-depth understanding of our product and space
In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.
We are on a mission to break down silos and solve complexity in the cloud age by enabling digital transformation, cloud migration, and infrastructure monitoring of our customers’ entire technology stacks. Together, we champion professional development, diversity of thought, innovation, and work excellence to empower continuous growth. Join the pack and become part of a collaborative, pragmatic, and thoughtful people-first community where we solve tough problems, take smart risks, and celebrate one another. Learn more about #DatadogLife on Instagram, LinkedIn, and Datadog Learning Center.
Datadog is an Affirmative Action and Equal Opportunity Employer and is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and more. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference.
Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s Applicant and Candidate Privacy Notice. Seniority level Director
Employment type Full-time
Industries Software Development
Get notified about new Marketing Director jobs in New York, NY .
Assistant Vice President, Brand Marketing
Director, Global Head of Brand Marketing - Facebook
Director of Brand Partnerships, Events & PR - Iconic DTC Brand
Senior Director of Sports & Creative Marketing
Senior Vice President, US Marketing (NARS)
Senior Director of Digital - Vibrant Experiential Brand - NYC
Director, Strategic Marketing Initiatives
Executive Creative Director, Google Devices Marketing
Associate Director, Digital Marketing - Alamo
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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