Samsung Electronics Perú
Senior Manager, Product Marketing of Samsung Health
Samsung Electronics Perú - Plano, Texas, us, 75086
Work at Samsung Electronics Perú
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This site uses cookies to offer you a better browsing experience. □Mandatory Cookies (Strictly necessary for the career site to function and expire at the end of thesession) - Session management cookies: user, device and session ID cookies along with timestamp cookies for timing out sessions after inactivity. -Application Security Management (ASM) cookies : to help protect web infrastructure from security attacks. -Routing cookies: to forward requests for a single session to the same server for consistency of service. □Configurable Cookies (Optionally selected by user for the career site to function) -LinkedIn cookies : to apply for open positions using users’ LinkedIn Profile.(Expiring at the end of the session) If you agree to allow configurable cookiesto be placed, please click the 'Accept Cookies'. Senior Manager, Product Marketing of Samsung Health page is loaded Senior Manager, Product Marketing of Samsung Health Apply remote type Hybrid locations 6625 Excellence Way, Plano, TX, USA time type Full time posted on Posted 30+ Days Ago time left to apply End Date: June 30, 2025 (30+ days left to apply) job requisition id R102622
Position Summary Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.
People | Excellence | Change | Integrity | Co-prosperity
Role and Responsibilities The Experience Product (services) Management team is organized under the Senior Vice President of Service & Product Management. This team is tasked with developing and executing the go-to-market strategy for Samsung Health in the US market. This includes service planning, value proposition definition, situation analysis, creating business cases, driving go-to-market plans, service product marketing, and leading cross-functional teams to execute those plans. The Senior Manager, Product Marketing of Samsung Health will be responsible for developing and executing marketing strategies to drive awareness, user acquisition, engagement, and retention for Samsung’s health app & services. This role will focus on positioning, digital campaigns, co-marketing partnerships, and data-driven marketing initiatives with the goal of establishing Samsung Health as a leading digital health and wellness platform. This position requires a blend of analytical skills, strategic thinking, and organizational influence. Key success factors in this role include creative skills in various marketing planning and campaigns, attention to detail, statistics/finance acumen, enthusiasm, a self-starter attitude, practicality, agility, collaboration and communication. Our business is evolving—we are looking for a creative and dynamic individual to bring a fresh approach to help drive the business. The Senior Manager, Product Marketing of Samsung Health will report to the head of Experience Product Management. This position will have significant interaction and work collaboratively with the Samsung MX integrated marketing, external agencies, retail, finance, legal, and frequently interact with Senior Leaders within and outside the organization. Role &
Responsibilities Marketing Strategy & Campaign Management Develop and implement a comprehensive marketing strategy to increase the visibility and adoption of Samsung health initiatives
Lead multi-channel marketing campaigns (i.e., digital, social, influencer marketing, PR, in-app promotions) to drive user growth
Collaborate with other product categories and contribute to integrated marketing efforts within the MX business
Lead agency partnerships to deliver the best-in-class creative and flawless execution across multi-channel marketing and collaborate closely with integrated marketing strategies
User Acquisition & Engagement Develop user acquisition strategies with product managers through paid and organic channels, including ASO, paid media, event marketing and influencer marketing
Optimize CRM, push notification, and email marketing to enhance user retention and engagement
Leverage growth marketing tactics such as referral programs, EPP, and community engagement
Performance Analysis & Optimization Define and track key KPIs with product managers along with marketing KPIs (i.e., conversion rates, churn, CTA/CTR, etc.)
Measure and understand campaign effectiveness
Create market and user insights through campaigns and optimize/shift the strategies to fit the best path forward
Cross-Functional Collaboration Work closely with cross-functional teams and other subsidiaries (US R&D, Health B2B), sales/account teams and Korea sales team to ensure marketing alignment with product development
Collaborate and lead PR, social media and content creation teams to amplify Samsung’s health initiatives in the health space with partners, and against competitors
Partnership and Ecosystem Marketing Work with Samsung’s multiple product categories and its members to develop integrated marketing strategies
Develop co-marketing initiatives with health and fitness partners, accessories manufacturers, and potentially service providers
Collaborate with healthcare institutions and corporate wellness programs to expand the platform’s reach
Minimum Qualifications Bachelor degree in marketing, business administration, communication, digital marketing or related fields
8+ years of experience in marketing, app marketing, and performance marketing
Excellent communication skills both oral and written
Strategic thinking and problem-solving skills
Creativity and storytelling
Negotiation and influencing skills
Strong analytical skills
Ability to navigate in a fast-paced, global organization and collaborate with cross-functional teams
Preferred Qualifications: Master’s degree (MBA or equivalent) in marketing, business, or a related fields preferred
10+ years years of experience in marketing, app marketing, and performance marketing
Experience in health tech, wellness, or consumer mobile application is preferred
Skills and Qualifications #LI-JM1 Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/ Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/ * Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here . At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities. * Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law. Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process.If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries. Similar Jobs (1)
Senior Manager, Product Management of Samsung Health remote type Hybrid locations 6625 Excellence Way, Plano, TX, USA time type Full time posted on Posted 30+ Days Ago time left to apply End Date: June 30, 2025 (30+ days left to apply) About Us
Job Alerts : If you would like to be notified of new opportunities when they are posted, please
click here
. You will be asked to create an account first if you do not already have one. Samsung Electronics
is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives.
Since being established in 1969 , Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at ( https://news.samsung.com/global/ ).
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This site uses cookies to offer you a better browsing experience. □Mandatory Cookies (Strictly necessary for the career site to function and expire at the end of thesession) - Session management cookies: user, device and session ID cookies along with timestamp cookies for timing out sessions after inactivity. -Application Security Management (ASM) cookies : to help protect web infrastructure from security attacks. -Routing cookies: to forward requests for a single session to the same server for consistency of service. □Configurable Cookies (Optionally selected by user for the career site to function) -LinkedIn cookies : to apply for open positions using users’ LinkedIn Profile.(Expiring at the end of the session) If you agree to allow configurable cookiesto be placed, please click the 'Accept Cookies'. Senior Manager, Product Marketing of Samsung Health page is loaded Senior Manager, Product Marketing of Samsung Health Apply remote type Hybrid locations 6625 Excellence Way, Plano, TX, USA time type Full time posted on Posted 30+ Days Ago time left to apply End Date: June 30, 2025 (30+ days left to apply) job requisition id R102622
Position Summary Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.
People | Excellence | Change | Integrity | Co-prosperity
Role and Responsibilities The Experience Product (services) Management team is organized under the Senior Vice President of Service & Product Management. This team is tasked with developing and executing the go-to-market strategy for Samsung Health in the US market. This includes service planning, value proposition definition, situation analysis, creating business cases, driving go-to-market plans, service product marketing, and leading cross-functional teams to execute those plans. The Senior Manager, Product Marketing of Samsung Health will be responsible for developing and executing marketing strategies to drive awareness, user acquisition, engagement, and retention for Samsung’s health app & services. This role will focus on positioning, digital campaigns, co-marketing partnerships, and data-driven marketing initiatives with the goal of establishing Samsung Health as a leading digital health and wellness platform. This position requires a blend of analytical skills, strategic thinking, and organizational influence. Key success factors in this role include creative skills in various marketing planning and campaigns, attention to detail, statistics/finance acumen, enthusiasm, a self-starter attitude, practicality, agility, collaboration and communication. Our business is evolving—we are looking for a creative and dynamic individual to bring a fresh approach to help drive the business. The Senior Manager, Product Marketing of Samsung Health will report to the head of Experience Product Management. This position will have significant interaction and work collaboratively with the Samsung MX integrated marketing, external agencies, retail, finance, legal, and frequently interact with Senior Leaders within and outside the organization. Role &
Responsibilities Marketing Strategy & Campaign Management Develop and implement a comprehensive marketing strategy to increase the visibility and adoption of Samsung health initiatives
Lead multi-channel marketing campaigns (i.e., digital, social, influencer marketing, PR, in-app promotions) to drive user growth
Collaborate with other product categories and contribute to integrated marketing efforts within the MX business
Lead agency partnerships to deliver the best-in-class creative and flawless execution across multi-channel marketing and collaborate closely with integrated marketing strategies
User Acquisition & Engagement Develop user acquisition strategies with product managers through paid and organic channels, including ASO, paid media, event marketing and influencer marketing
Optimize CRM, push notification, and email marketing to enhance user retention and engagement
Leverage growth marketing tactics such as referral programs, EPP, and community engagement
Performance Analysis & Optimization Define and track key KPIs with product managers along with marketing KPIs (i.e., conversion rates, churn, CTA/CTR, etc.)
Measure and understand campaign effectiveness
Create market and user insights through campaigns and optimize/shift the strategies to fit the best path forward
Cross-Functional Collaboration Work closely with cross-functional teams and other subsidiaries (US R&D, Health B2B), sales/account teams and Korea sales team to ensure marketing alignment with product development
Collaborate and lead PR, social media and content creation teams to amplify Samsung’s health initiatives in the health space with partners, and against competitors
Partnership and Ecosystem Marketing Work with Samsung’s multiple product categories and its members to develop integrated marketing strategies
Develop co-marketing initiatives with health and fitness partners, accessories manufacturers, and potentially service providers
Collaborate with healthcare institutions and corporate wellness programs to expand the platform’s reach
Minimum Qualifications Bachelor degree in marketing, business administration, communication, digital marketing or related fields
8+ years of experience in marketing, app marketing, and performance marketing
Excellent communication skills both oral and written
Strategic thinking and problem-solving skills
Creativity and storytelling
Negotiation and influencing skills
Strong analytical skills
Ability to navigate in a fast-paced, global organization and collaborate with cross-functional teams
Preferred Qualifications: Master’s degree (MBA or equivalent) in marketing, business, or a related fields preferred
10+ years years of experience in marketing, app marketing, and performance marketing
Experience in health tech, wellness, or consumer mobile application is preferred
Skills and Qualifications #LI-JM1 Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/ Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/ * Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here . At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities. * Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law. Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process.If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries. Similar Jobs (1)
Senior Manager, Product Management of Samsung Health remote type Hybrid locations 6625 Excellence Way, Plano, TX, USA time type Full time posted on Posted 30+ Days Ago time left to apply End Date: June 30, 2025 (30+ days left to apply) About Us
Job Alerts : If you would like to be notified of new opportunities when they are posted, please
click here
. You will be asked to create an account first if you do not already have one. Samsung Electronics
is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives.
Since being established in 1969 , Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at ( https://news.samsung.com/global/ ).
#J-18808-Ljbffr