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Create and maintain a social branding story/strategy across all major social media platforms for all three store locations to coincide with overall company branding and marketing strategies.
Create and schedule unique, engaging content to post on all social platforms: Facebook,
Instagram, TikTok, YouTube, Google Maps, etc.
Maintain Google Maps pages and major online directory pages.
Consistently research new digital marketing strategies and best practices.
Interact on store sales floors and attend both store and related out-of-store events to gather image and video content for social media platforms; travel to Waupaca and Manitowoc store locations as needed to procure content.
Create, execute, and maintain email and text marketing campaigns with customer accounts
to increase repeat traffic.
Various other tasks to assist the Marketing Manager as needed.
Potential for travel to buying group trade shows.
Requirements:
High school diploma
Post-high school education in social media marketing preferred
Well versed in digital and social media platforms
Past digital marketing experience
Reliable, punctual
Driver’s license
Proven Skills:
Creative thinking
Excellent written and oral communication
Excellent organization
Personal initiative and drive
Solid communication and interpersonal ability
Customer service focused
Computer/tablet/smart phone knowledge
Critical thinking and problem solving
Conflict resolution
Hours: Monday - Friday 8am-5pm, occasional weeknight or Saturday for sale or event
Benefits: Paid Flex Time; Health, Dental, and Life Insurance; 401k with Employer Match; and Employee Discounts