Senior Manager Product Marketing - Edge AI
Infineon Technologies AG - Colorado Springs, Colorado, United States, 80509![Infineon Technologies AG](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Infineon Technologies AG
Overview
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Overview
Execute product marketing for
IFX's SONOS IMC co-processor, defining the go-to-market (GTM) strategy
and driving rapid executionDefinition of product requirements based on application use cases and
promote value proposition for the productCollaborate with
cross-functional teams, including product development, sales, and engineering , to ensure alignment and execution of marketing initiativesCreate Market/competition analysis and product positioning : Develop a comprehensive business case for the productCustomer/partnership engagements : Drive engagements and partnerships with customers and system integrators to develop EDGE AI applications using IFX AI Co-processorWork with IFX application go to market experts in positioning the
IMC co-processor in relevant EDGE applicationsDrive outbound messaging : Align broader outbound/marcom teams on product messaging, influencing campaigns and contentSales Enablement : Develop sales collateral, including competitive analysis, messaging pillars, and reasons to believeMarket Insights : Provide input and voice of the market back to product management and pricing teamsContent Creation : Contribute to marketing content, including blogs, web-content, videos, presentations, and press releases. Create collaterals for executive level engagements within and outside the organizationYou are best equipped for this task if you have:A relevant vocational training (3+ years) and a particularly extensive subject-specific additional qualificationA relevant completed study with a duration of 4 years and subject-specific additional qualification or by a relevant completed study (+4 years)10+ years of experience in
product marketing , with a focus on technology products,
preferably in the semiconductor or AI industryProven track record of successfully
launching and marketing complex technical productsStrong understanding of
AI, machine learning, and computer vision technologiesKnowledge of niche computing architectures like
IMC will be considered a plusExcellent
communication and presentation skills , with the ability to effectively convey technical information to both technical and non-technical audiencesStrong
analytical and strategic thinking skills , with the ability to interpret data and insights to drive marketing decisionsAbility to work collaboratively in a fast-paced, dynamic environment
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