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Go to next pagethe Ladders - Pleasanton, CA
Location: Pleasanton, CA (Hybrid)
- Collaborates with Marketing leaders to define and communicate project scope to stakeholders.
- Develops project plans and schedules for Marketing Operations and Technology projects.
- Creates phased roadmaps that prioritize business goals and drive long-term benefits.
- Coordinates project resources using Workfront, liaising with Resource Managers and functional leads.
- Tracks milestones, dependencies, progress, and issue resolution through Workfront.
- Manages project risks, recommends solutions, and escalates issues as needed.
- Maintains communication across departments to optimize resources and ensure project consistency.
- Facilitates business process discussions, documents process diagrams, and supports change management.
- Manages vendor relationships and timelines effectively.
Requirements: - 6+ years managing technical projects in a B2B marketing environment.
- Bachelor's degree required
- Strong understanding of the technologies used in a B2B tech stack, including marketing automation, content management, analytics, segmentation, data management, digital advertising, online engagement, and data warehouse technologies.
- Equally strong understanding of marketing campaign execution from creative development to multi-channel campaign activation.
- Proven experience leading projects involving the implementation and integration of these technologies.
- Proven experience working with global, cross-functional virtual teams.
- Proficient in project management tools (e.g., Workfront, Google docs, Smartsheet, MS Project, etc.).
- Capable of embracing change; maintaining an open mind as well as being flexible in the face of ambiguity.
- PMP certification is a plus.
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Senior Technical Project Manager- Marketing