Content Marketing Specialist
Overdrive Interactive - Boston, Massachusetts, us, 02298![Overdrive Interactive](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Overdrive Interactive
Overview
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Overview
Overdrive is seeking a Content Specialist who wants to work for global brands, applying their talents to projects that span the entire digital spectrum. We are seeking a journalistically minded and deadline-oriented communicator that will be responsible for developing news and feature stories, usable knowledge research-to-practice pieces, announcements, and profiles for our clients online communications channels.
The ideal candidate must have a deep understanding of building digital media campaigns in social platforms and must be experienced in leveraging Facebook, Twitter, LinkedIn, Blogs, YouTube, and other technologies as part of a digital marketing mix.
All interested candidates should be excellent writers and reporters, with the ability to source, pitch, and frame stories that highlight the impact, value, and innovations. This candidate should also have a strong work ethic and a contagiously positive attitude. Having SEO knowledge and basic understanding of website software is a plus. Chinese as a second language is preferred.
Responsibilities include but are not limited to the following
Create compelling content across a variety of channels, aligning with the mission and editorial needs of our clients
Develop shareable social media assets for our clients
Think about the elements of your stories: how they deploy on web pages, in social media, and how they might better reach audiences
Develop an understanding of the metrics that demonstrate success across the various platforms
Develop at least an entry-level familiarity with Google Analytics and other measurement systems
Find and edit high-quality, compelling images (staff-generated or stock) to accompany text-based stories
Copyedit and proofread the work of colleagues as necessary
Keep an eye on trends to take advantage of new opportunities in social media
Present ideas to senior members of the agency
Requirements
Bachelor's degree in journalism or relevant course work
Proficient in 'Adobe Creative Suite'
Writing experience, an eye for detail and excellent proofreading abilities
Proven talent and consistent conceptual thinking
Familiarity with digital publishing environments and awareness of how content management systems work
Strong organizational skills
Must be able to manage multiple time-sensitive tasks simultaneously
Strong initiative, be able to work both independently and as a member of a team
Advanced knowledge of a variety of contemporary digital-journalistic tools
Experience with consumer and B2B audiences
Proven project management skills and superior communication skills
Solid presentation skills and the ability to sell your work to other members of the team
Experience managing social media for like brands
Prior agency experience preferred
Knowledge of Google Analytics
Excellent attention to detail
Self-motivated to explore new technologies and programs
Application Requirements
Resume with cover letter in Word format
Salary history/requirements
Relevant References
Benefits
Health and Dental insurance
401(k) retirement plan with company matching contribution
Flexible spending accounts including: commuter and child care benefits
Vision care discounts
Paid vacation and holidays
Competitive salary
Employee referral bonus
Long term disability
Life insurance
Accidental death insurance
Industry training
Free healthy snacks, coffee and teas
Contemporary open-loft office space
Fun parties and office culture
Please include salary requirements with all responses. No phone calls please. EOE.