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Communications and Media, Assistant Director (ATLDOT)

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Communications and Media, Assistant Director (ATLDOT)

Join to apply for the Communications and Media, Assistant Director (ATLDOT) role at City of Atlanta

Salary Range: $80,594.95-$107,594.26

General Description and Classification Standards:

With the daily level of activities including construction projects, infrastructure demands, and micro mobility and sustainability projects that support the City of Atlanta through the Atlanta Department of Transportation there is a crucial need to capture visual assets that inform and advise internal and external stakeholders. Visual collateral is needed to apprise the public of the department’s projects and deliverables and to augment various reports to leadership, City of Atlanta Administration, and the Atlanta City Council. Engaging a full-time proficient videographer / photographer is the most cost-effective way to meet key communications needs for the department.

Job Description

Posting Expires: 8/21/25

Salary Range: $80,594.95-$107,594.26

General Description and Classification Standards:

With the daily level of activities including construction projects, infrastructure demands, and micro mobility and sustainability projects that support the City of Atlanta through the Atlanta Department of Transportation there is a crucial need to capture visual assets that inform and advise internal and external stakeholders. Visual collateral is needed to apprise the public of the department’s projects and deliverables and to augment various reports to leadership, City of Atlanta Administration, and the Atlanta City Council. Engaging a full-time proficient videographer / photographer is the most cost-effective way to meet key communications needs for the department.

Supervision Received:

• Works under very general supervision. Reports directly to the Chief Communications Officer.
  
  

Decision Making:

• Uses independent judgment in routine and non-routine situations.
  
  

Leadership Provided:

• Supervises and evaluates assigned staff, handling all employee concerns, directing work assignments, counseling and disciplining employees when necessary, and completing employee performance appraisals.
  
  

Essential Duties and Responsibilities:

These are typical responsibilities for this position and should not be construed as exclusive or all inclusive.

• Researches, writes, edits and proofreads published content (speeches, remarks, statements, press releases, key messages, video scripts, promotional content, executive communications and other editorial content for promotional and public outreach purposes) on behalf of the Atlanta Department of Transportation (ATLDOT).
• Translates ideas and objectives into messaging that relates to the topic, speaker, and intended audiences; as well fact-check all communications and content to ensure accuracy.
• Incorporates key Mayoral and ATLDOT priorities and messaging into materials, according to event and audience.
• Composes editorials, press releases, statements, announcements, social media messages or articles representing the ATLDOT Commissioner and other ATLDOT Senior Staff.
• Develops and maintains a deep knowledge of the Department's projects and priorities to inform all communications materials, including editorial content.
• Takes a lead role in developing/writing and editing all editorial content and communications materials.
• Creates strategic messages, remarks, talking points and speeches for the ATLDOT Commissioner and the Commissioner’s surrogates.
• Composes departmental briefings and presentations.
• Develops website content and other editorial content in collaboration with subject matter experts and project staff.
• Develops content to support emergency notifications (NotifyATL messages, robocalls, and other rapid response messages).
• Provides first-draft edits, including grammar and spelling corrections, as well as content edits, as necessary.
• Identifies opportunities to create or enhance ATLDOT collateral and marketing materials, information and promotional content, and delivery channels (i.e. brochures, fact sheets, newsletter content, branded programs, videos, social media, etc.).
• Identifies inconsistencies and/or ambiguities in content regarding facts/data as needed and follows up with appropriate contacts to clarify and confirm.
• Remains aware of and monitor factors within the Metro area (and nationally) that may affect material or content direction and when appropriate, place heavy importance on current events and knowledge of shifting transportation industry and policy landscapes.
• Willingness to work off-hours and weekends on occasion, based on fluctuating news cycles and event calendars.
• Participates in Office’s Open Records coordination
• Participates in Community Engagement Activities
• Serves as liaison to business, professional, religious, community and civic groups for continuous positive public relations.
• Reviews complaints and identifies trends and discusses plans for correction.
• Reviews and evaluates reports regarding constituents and community stakeholders.
• Responds to questions, complaints and requests for information by telephone, in person or by mail from citizens, city employees and department heads.
• Responds to, or initiates, engagement with various community groups relating to special projects and events.
• Speaks to community, civic, religious, business and professional groups to provide information and positive public relations concerning activities and initiatives of the department.
• May perform other duties as assigned.
  
  

The above statements reflect the general duties, responsibilities and competencies considered necessary to perform the essential duties and responsibilities of the job and should not be considered as a detailed description of all the work requirements of the position. COA may change the specific job duties with or without prior notice based on the needs of the organization.

Knowledge Skills and Abilities:

This is a partial listing of necessary knowledge, skills, and abilities required to perform the job successfully, it is not an exhaustive list.

• Superior communication skills, including writing, editing and verbal capabilities.
• Demonstrated ability to translate ideas and objectives into messaging that relates to the topic, speaker, and intended audiences.
• Excellent project management and organizational skills, including the proven ability to handle multiple projects simultaneously and work under pressure to meet short deadlines.
• Excellent writing and creative skills, and knowledge of editorial content best-practices
• Extensive knowledge and expertise working in AP format; Proficient knowledge of Microsoft Office Suite, experience with Adobe Creative Suite.
• Excellent written and oral communication skills
• Working understanding of AP Style
• Strong grammatical skills
• Ability to work well in a team environment and can relate to people at all levels of the organization
• Superior time management and organization skills; capable of managing multiple assignments simultaneously
• Attention to detail and quality control of ideas, correspondence, and department planning
• Ability to perform multiple duties and change from one task to another without loss of efficiency or composure
  
  

Work Schedule:

This position follows the City’s hybrid work schedule policy as assigned by the Department of Human Resources Commissioner and requires in-person work at City worksites/facilities at least four (4) days per week, with the option to work remotely one (1) day per week, based on eligibility, departmental needs, and supervisor approval. The hybrid work schedule is subject to change at any time to five (5) days in-person work.

Qualifications

Minimum Qualifications:

Education and Experience –

• Bachelor’s degree in journalism, Communications, or English required.
• 6 to 8 years of experience in writing/editing and content management in government, nonprofit, and corporate communications offices.
• Familiarity with the City of Atlanta, local city neighborhoods, and key stakeholders required.
  
  

Preferred Requirements –

• MBA or equivalent post-graduate education
  
  

Work Environment:

Required physical and sensory capabilities to perform the job successfully. Typical environmental conditions associated with office work and in-person reporting as least 2-3 days per work. May require occasional field/site visits.

Lifting Requirements:

Required physical, lifting, and sensory capabilities are requirements to perform the job successfully. Typical environmental conditions associated with job.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Government Administration

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