Product Marketing Lead, App Ads
Applied Thermal Control Ltd - Menlo Park, California, United States, 94025![Applied Thermal Control Ltd](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Applied Thermal Control Ltd
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Overview
Develop product strategy bridging short-term execution and long-term vision.Identify opportunities and represent voice of the market by conducting industry research, including deep quantitative, qualitative, and competitive analysis.Analyze product performance, synthesize customer feedback and advocate improvements.Manage comprehensive, cross-functional activities including betas, positioning, policy and product documentation.Partner effectively with Product Management and Marketing Communications teams to lead successful product marketing communications around test and launch phases and clearly communicate value propositions of new products to go-to-market teams.Telecommute from anywhere in the U.S.permitted.Minimum Qualifications
Requires a Master’s degree in Business Administration, Economics, Marketing, or a related field and three years of work experience in the job offered or in a marketing-related occupation.Experience must include 36 months of experience in the following:1. Product marketing, including leading launch planning with associated messaging and positioning2. Identifying market needs by producer segment, gathering deep feedback from internal and external stakeholders3. Opportunity sizing and market segmentation4. Technology marketing5. Long-term Product strategy, roadmap and goaling6. Partnering with Engineering and Product Management to represent market requirements7. Quantitative analysis to develop actionable insights for Product8. Launching and scaling new products9. Collaboration and management of cross-functional stakeholders including Product Management, Data Science, User Research, Design, and Marketing Science10. Communication with senior executives (Directors & VPs) for sharing updates and driving key product decisions.LocationsAbout Meta Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics. Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com. $234,086/year to $257,180/year + bonus + equity + benefits
You can get further details about the nature of this opening, and what is expected from applicants, by reading the below.
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.#J-18808-Ljbffr