Sopheon
Product Marketing Manager
Sopheon - Arvada, Colorado, United States, 80004![Sopheon](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Sopheon
Overview
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Overview
Qualifications
Bachelor’s degree requiredMBA preferred but not requiredMinimum 5 years of product marketing/management or business consulting roles in enterprise software/SaaSExcellent interpersonal, written and verbal communications skills, including public speaking and group facilitationAbility to articulate complex value propositions via memorable, “sticky” messages to diverse, non-technical audiences, including C-level executivesExperience working in an agile software development environmentProactive, flexible contributor who enjoys working in an entrepreneurial, growth-oriented environmentDomain experience with new product development processes, product portfolio management, and product roadmapping are a plusResponsibilities
Understand in depth the Accolade suite and the value it providesThis position provides product line support for product strategy, sales readiness, channel support, and client communicationClose interaction with Marketing, Sales, Product Management, and Sopheon’s customer baseThe ideal candidate will be evangelical and passionate about delivering sustained value through Sopheon’s Accolade product suite to the marketDrive strategic differentiation in the product definition and its value proposition to the marketIdentify gaps and trends collecting and conducting analysis of competitorsOwn win/loss deal process and insights from the analysisManage competitive intelligence processes, including communicating the competitive analyses to internal stakeholdersCreate product/services positioning and value proposition through compelling “use cases and stories”Provide sales enablement resources for internal training and communicationsConduct prospect and customer webinarsReview RFP responses and prospect quotes for correct and consistent product positioningProduce and maintain a series of product level value propositions and use case videosCreate and author, as a solutions expert, white papers and other contentIntegrate tightly with the Sales and Partner teams to provide winning strategies and hands-on supportProvide Marketing with product level value propositions and use cases for messaging, promotions, and content developmentOwn the creation and updating of the Accolade value proposition offeringOwn ongoing market research and analysis to capture key market trendsParticipate in EMEA and North American Annual User ForumsTravel across North America, and occasional International travel, will be required.Company information: Sopheon empowers organizations to change the world while achieving exceptional long-term revenue growth and profitability. Sopheon’s Accolade and Acclaim offerings deliver the full spectrum of InnovationOps jobs that innovation, product and project professionals need to execute while driving innovations and products through their entire lifecycle.
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Bachelor’s degree requiredMBA preferred but not requiredMinimum 5 years of product marketing/management or business consulting roles in enterprise software/SaaSExcellent interpersonal, written and verbal communications skills, including public speaking and group facilitationAbility to articulate complex value propositions via memorable, “sticky” messages to diverse, non-technical audiences, including C-level executivesExperience working in an agile software development environmentProactive, flexible contributor who enjoys working in an entrepreneurial, growth-oriented environmentDomain experience with new product development processes, product portfolio management, and product roadmapping are a plusResponsibilities
Understand in depth the Accolade suite and the value it providesThis position provides product line support for product strategy, sales readiness, channel support, and client communicationClose interaction with Marketing, Sales, Product Management, and Sopheon’s customer baseThe ideal candidate will be evangelical and passionate about delivering sustained value through Sopheon’s Accolade product suite to the marketDrive strategic differentiation in the product definition and its value proposition to the marketIdentify gaps and trends collecting and conducting analysis of competitorsOwn win/loss deal process and insights from the analysisManage competitive intelligence processes, including communicating the competitive analyses to internal stakeholdersCreate product/services positioning and value proposition through compelling “use cases and stories”Provide sales enablement resources for internal training and communicationsConduct prospect and customer webinarsReview RFP responses and prospect quotes for correct and consistent product positioningProduce and maintain a series of product level value propositions and use case videosCreate and author, as a solutions expert, white papers and other contentIntegrate tightly with the Sales and Partner teams to provide winning strategies and hands-on supportProvide Marketing with product level value propositions and use cases for messaging, promotions, and content developmentOwn the creation and updating of the Accolade value proposition offeringOwn ongoing market research and analysis to capture key market trendsParticipate in EMEA and North American Annual User ForumsTravel across North America, and occasional International travel, will be required.Company information: Sopheon empowers organizations to change the world while achieving exceptional long-term revenue growth and profitability. Sopheon’s Accolade and Acclaim offerings deliver the full spectrum of InnovationOps jobs that innovation, product and project professionals need to execute while driving innovations and products through their entire lifecycle.
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