Technical Marketing Manager
Giga Energy - Houston, Texas, United States, 77246Work at Giga Energy
Overview
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Overview
Technical Marketing Manager
As the Technical Marketing Manager at Giga Energy, you will be at the forefront of our marketing and external communications strategy. Your role will be pivotal in crafting compelling company collateral and dynamic product marketing materials that resonate with our audience. You'll ensure our sales team is equipped with top-notch documentation and manage our vibrant social media presence, engaging with a broad spectrum of stakeholders. We are looking for someone with a robust grasp of marketing and communications principles, exceptional communication skills, and a knack for simplifying complex technical concepts. If you thrive in a fast-paced, innovative environment and are passionate about energy solutions, this role is for you.
Responsibilities
Craft marketing & sales collateral : Distill large amounts of raw technical info into customer-facing content (white papers, social media posts, manuals, flyers, photos, videos, etc). Ensure consistency in brand messaging and visuals across all marketing/sales materials and collateralChannel & social media management : Produce high-quality written and visual content for various channel audiences (including, but not limited to): social media, the company's website, and other external-facing mediums or channelsMarket Research : Conduct market research to identify any key trends, opportunities, and customer preferencesBudget : Create analyses to inform how (and where) the company's marketing budget is spentCross-functional collaboration:
Work closely with sales, product, engineering and other teams to coordinate any discrete marketing efforts to achieve common objectives and ensure cohesive and consistent messagingVendor management : In certain instances, your may interface directly with external parties or audiences representing the company, its management team and product offeringRequirements
Bachelor's degree in marketing, business, or a related field4+ years of experience in marketing or a related roleProficiency in marketing tools and software (e.g., Google Analytics, HubSpot, Adobe Creative Suite, Canva, etc.)Experience building marketing and sales collateral for a very technical productStrong analytical, communication, and project management skillsCreative thinking and a passion for staying up-to-date on industry trendsAbility to work independentlyExceptionally strong organizational skills with a demonstrated ability to deliver results in a fast-paced environmentStrong interpersonal skills with a high comfort level in dealing with senior management, directors and individuals at all levels, including external partiesAbility to set priorities, handle multiple tasks, and meet deadlinesFlexible and adaptable: able to shift between priorities and projects frequently, navigating ambiguity with focus andPreferences
Familiar with multiple messaging platforms and ability to monitor many relevant channels at onceStrong enthusiasm for bitcoin and mining industryStart-up experienceBenefits
Subsidized health, dental, and vision insuranceEquity in rapidly growing startupUnlimited PTO