Sr. Product Marketing Manager | AI
EPIND Epicor India - Austin, Texas, us, 78716
Work at EPIND Epicor India
Overview
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Overview
Senior Product Marketing Manager for AI
to lead the marketing go-to-market strategy for Epicor’s AI-powered solutions. You’ll craft compelling, differentiated messaging, drive adoption, and position Epicor as a leader in AI for ERP. This role works cross-functionally with Product, Sales, and the wider Marketing organization to shape Epicor’s AI narrative—developing messaging and content for both technical (data scientists, ML engineers, technical architects) and business (C-level, Finance, Ops) audiences. You’ll play a key role in thought leadership, content strategy, and global marketing influence—ensuring our AI offerings resonate across industries, company sizes, and regions.
What you will be doing: Go-to-Market & Positioning Own the marketing GTM strategy and planning for Epicor’s AI-powered solutions and embedded AI capabilities. Translate complex AI into differentiated, easy-to-understand messaging for both technical and business audiences across industries and company sizes, highlighting business value and outcomes. Collaborate with product and industry marketing teams to deliver content, updates, and enablement materials. Create and execute the go-to-market plans for product launches and releases. Content & Digital Marketing Develop high-impact content for both customer-facing and sales-facing channels—including website copy, blogs, videos, success stories, presentations, and whitepapers. Sales Enablement & Customer Engagement Create and deliversales training, competitive analysis, FAQs, and sales playbooks to empower Sales and Partners with effective AI messaging. Establish aregular cadence of content updates, product announcements, and enablement sessions to ensure alignment across Sales, Partners, and Customer Success teams. Engage withcustomer advisory boards and other feedback loops to ensure messaging aligns with real-world challenges and adoption drivers. Represent Epicor at industry events, webinars and other customer facing activities Thought Leadership & Marketing Innovation Pilot new marketing programs and demand generation initiatives to capture AI mindshare and increase sales pipeline and product adoption. Monitor trends inAI, global regulations, governance, sustainability, and ethical AI considerations to refine both positioning and product messaging in response to market shifts. Build and maintain a strong digital presence across social media and industry platforms to showcase Epicor’s AI capabilities. What you will likely bring: 5+ years of product marketing experience in SaaS, cloud, or enterprise software, with experience in AI/ML technologies. A strong mix of technical and business skills - comfortable in engaging across marketing, product management, and engineering teams Solid knowledge of modern AI technologies (ML, NLP, GenAI, RAG, prompts, etc.) and an understanding of data maturity, AI trends, and their business impact. Awareness of global AI adoption trends, emerging regulations, and regional nuances that influence go-to-market strategies. Proven ability to engage both technical (AI/data teams) and business (C-level, Finance, Ops) audiences with clear, compelling messaging. Track record of developing and executing GTM strategies that drive awareness, pipeline growth, and product adoption—supported by strong storytelling and content creation. Excellent communication and presentation skills; experiencepresenting at conferences, webinars, and customer events. A proactive, flexible mindset to fast-moving, often ambiguous environments—essential for success in the ever-changing AI market. #HYBRID #LI-CS1 About Epicor At Epicor, we’re truly a team. Join 5,000 talented professionals in creating a world of better business through data, AI, and cognitive ERP. We help businesses stay future-ready by connecting people, processes, and technology. From software engineers who command the latest AI technology to business development reps who help us seize new opportunities, the work we do matters. Together, Epicor employees are creating a more resilient global supply chain. We’re Proactive, Proud, Partners .
Whatever your career journey, we’ll help you find the right path. Through our training courses, mentorship, and continuous support, you’ll get everything you need to thrive. At Epicor, your success is our success. And that success really matters, because we’re the essential partners for the world’s most essential businesses—the hardworking companies who make, move, and sell the things the world needs. Competitive Pay & Benefits Health and Wellness:
Comprehensive health and wellness benefits designed to support your overall well-being.
Internal Mobility:
Opportunities for mentorship, continuing education, and focused career goal setting, with 25% of positions filled internally.
Career Development:
Free LinkedIn Learning licenses for everyone, along with our Mentoring Program to boost your personal development.
Inclusive Workplace:
Collaborate with a diverse team in an inclusive, global workplace that fosters innovation and celebrates partnership.
Work-Life Balance:
Policies built on mutual trust and support, encouraging time off to rest, recharge, and reconnect.
Global Mobility:
Comprehensive support for international relocations and permanent residency processes.
Equal Opportunities and Accommodations Statement Epicor is committed to creating a workplace and global community where inclusion is valued; where you bring the whole and real you— that’s who we’re interested in. If you have interest in this or any role- but your experience doesn’t match every qualification of the job description, that’s okay- consider applying regardless. We are an equal-opportunity employer. Range: Minimum: $70,000 USD Maximum: $200,000 USD The salary range provided reflects the national average for this job title and does not represent compensation specific to Epicor Software Corporation. Actual compensation will vary based on experience, qualifications, and market factors relevant to the position. Recruiter: Carly Solem Similar Jobs (3)
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At Epicor, we know that success comes from working together. Everyone has a role to play, and it’s the essential partnerships across our company that are crucial to our customer’s success and our growth as a business. Bring the Real You. That’s Who We’re Interested In.
We’re truly a team. Working in close partnership, we bring wide-ranging talents together in powerful collaborations. We think innovatively, share our knowledge generously, and constantly learn from our colleagues. We’re proud of the success we achieve every day, but we never stop challenging ourselves and encouraging each other. Together, we go further and imagine an even brighter future. Whatever your career journey , we’ll help you find the right path. Through our training courses, mentorship, and continuous support, you’ll get everything you need to thrive. At Epicor, your success is our success. And that success really matters, because we’re the essential partners to the world’s most essential businesses – the hardworking companies who make, move, and sell the things the world needs . Thank you for considering a career with Epicor. Whether you're exploring opportunities on our careers page, preparing for a phone screen or interview, have already applied, or have been through our application process, we appreciate your interest and the time you have invested. We are committed to showing you how much we care about your future. Epicor Career Assistant
can help you land a job nearly 2.5x faster than the national average. We've brought you the best job searching tools all in one place, at no cost to you. At Epicor, we believe putting people first is the
right thing to do . At Epicor, we are committed to upholding the highest standards of integrity and transparency. W e have become aware of phishing scams where individuals pose as our recruiters, hiring managers , and/ or HR Business Partners to obtain personal information. These scams can seem legitimate, but it's important to know how to protect yourself. How to Identify Phishing Scams: No Payment Required
: Epicor will never ask for payment to apply for a job. Our recruiters will never ask for payment to apply for a position or as a condition of employment. For example, any required background check will be facilitated by Epicor. Beware of Misleading Communications
: Do not pay any fees to individuals, agencies, or employment portals related to an interview or other interaction with Epicor. Epicor will not be responsible for any loss or damage suffered. Verify Authenticity
: A ll legitimate Epicor emails will end with “
@epicor.com
” . Verify job positions on our careers site at
jobs.epicor.com
. Be cautious of generic emails and check for misspellings of Epicor or non-Epicor email addresses (e .g., gmail.com, yahoo.com, or even close variations like @epicor.talent.com). If you have any questions or encounter any suspicious emails, job posting s , and/ or communication from what appears to be Epicor , please report them to
recruiting@epicor.com
immediately .
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