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Global Campaign Marketing Manager, Startups, Google Cloud Marketing

Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunity Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; New York, NY, USA; Seattle, WA, USA; Sunnyvale, CA, USA. Minimum qualifications:

Bachelor's degree or equivalent practical experience. 4 years of marketing experience, or experience in startup marketing or supporting VC and incubator partnerships, startups or cloud technologies. Experience developing and managing global demand generation campaigns and enabling cross-regions for success. Experience in marketing technical products/solutions, or marketing to a technical audience. Preferred qualifications:

Experience with CRM systems (SFDC, Dynamics, etc.), marketing automation, and email marketing. Experience in managing and delivering scaled cross-channel integrated programs with clear goals and objectives. Experience in project/program management, with a track record of effectively delivering large-scale or multiple projects at once with clear objectives, in a fast-moving environment. Strong stakeholder management skills, with experience in engaging cross-functionally and conveying crisp business outcomes using insights and narratives. Excellent problem-solving skills and analytical capabilities, with the ability to develop strategy, business plans, customer and market insights, run analysis to define project effectiveness and approach challenges and optimize performance. About The Job Google Cloud helps employees and organizations empower their employees, serve their customers, and build what’s next for their business — all with technology built in the cloud. Our products are engineered for security, reliability and scalability, running the full stack from infrastructure to applications to devices and hardware. Our teams are dedicated to helping our customers — developers, small and large businesses, educational institutions and government agencies — see the benefits of our technology come to life. As the Global Startup Campaigns Marketing Manager, you’ll enable demand generation for one of Google Cloud’s top priority audiences - startups. You will be responsible for contributing to both a pipeline for sales and applications for the Google for Startup Cloud program through the successful planning and delivery of scalable, high-converting marketing campaigns, events and programs. You’ll develop messaging that resonates with your audience, and you’ll partner with the Global Demand Generation, Regional Marketing, and Sales Development teams to build and deploy impactful inbound campaigns (email, webinars, affiliate programs, events and more) - tracking the impact against targets and optimizing. You’ll also partner with program teams on new startup accelerator programs and Google for Startup Cloud program launches and adoption. The US base salary range for this full-time position is $114,000-$163,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google. Responsibilities

Execute global demand generation programs in partnership with regional marketing teams. Contribute to annual global targets, with quarterly milestones, for both sales pipeline generation (Series B+ startups) and approvals for the Google for Startups Cloud Program (Seed - Series A startups). Run your own campaigns and enable regions (JAPAC, EMEA, NORAM, LATAM) to drive their pipeline and approval target via building and deploying inbound campaigns such as email, webinars, events, affiliates, etc. Partner with program teams to launch new startup accelerator programs and Google for Startup Cloud program benefits, and drive acquisition. Maintain and optimize the performance of campaigns and programs, and communicate program insights to management and cross-functional teams on a regular basis. Test new marketing approaches, use advanced AI, analytics and experimentation to increase ROI and partner with Regional Marketing to share best practices. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form. Skills Information Services and Technology, Information and Internet Sales, Advertising, and Marketing

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