Campaign Marketing Manager
Savvas Learning - Northbrook, Illinois, us, 60065Work at Savvas Learning
Overview
- Apply
Overview
cross-functional teams
to develop specific local and state marketing opportunities in the
Supplemental and Intervention
spaceProject manage, and implement integrated go-to-market campaigns and ab testing plans, including working with Marketing Shared Services (Events & Conferences, Digital Marketing, Product & Academic Research, Creative, and IT Services)Briefing creative assets for campaigns and sales materials including: printed/digital sales materials, emails, ads, content marketing, social campaigns, webinars, and event materialsSetting up email campaigns and landing pages within CRM and ESPAnalyzing results and optimizing campaigns based on performanceParticipate in trade show and events planning to optimize product messaging at such eventsREQUIRED KNOWLEDGE AND EXPERIENCEBA/BS in related field required, advanced marketing degree preferredSelf-starter, with 5-7 years work experience as a Marketing Manager/StrategistExperience in digital marketing, including email, social media, website optimization, AB testing, and content marketingProven track record of developing and executing successful marketing campaigns that drive lead generation and customer engagementExperience with Salesforce, Pardot, and other CRM tools to manage, develop, and track marketing activitiesAbility to interpret market and campaign data to make data-driven decisions.Demonstrated ability to effectively manage projects on cross-functional teamsStrong verbal, written, and interpersonal communication skills required: must be able to interact successfully with customers, sales team, services team, product development team, and product management teamProven ability to work in a fast-paced, deadline-driven, collaborative climateExperience in Education industry sector preferred#LI-SN1 #LI-REMOTESavvas Learning Company provides access to a benefits experience created to offer our employees choice, flexibility, and the opportunity to save money for the future. Benefits include medical, dental, vision, tax-advantaged accounts, pharmacy, life insurance, disability insurance, matching 401(k), and paid time off. Our benefits are part of a total package that is carefully designed to support the total well-being of our employees.
Savvas Learning Company is an Equal Opportunity Employer. Savvas Learning complies with all applicable federal, state and local laws regarding recruitment and hiring. Savvas prohibits discrimination against individuals based on race, color, region, national origin, sex, age, disability, and other protected group status. We strive to create a fair and inclusive workplace where everyone feels valued and respected.
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