Marketing Manager at Epion Health in Remote
Epion Health (a Kyruus company) - Merced, California, United States, 95343Work at Epion Health (a Kyruus company)
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Overview
A bachelor's degree in a related field and/or equivalent work experience5 years of marketing experience, ideally at a B2B healthcare technology company or marketing agency specializing in healthcareExperience designing and deploying marketing content that drives brand awareness and lead conversionExperience with hiring and managing agencies and sub-contracted resources for functions such as creative, web design, SEO, SEM, copywriting, video, and PRExperience using multiple techniques to reach audiences and measure results, including marketing automation, website, video, social media, public relations, market research, search (paid and organic)Experience managing tradeshows and eventsExperience successfully managing multiple projects and resourcesAdvanced knowledge of digital and traditional marketing, B2B, communications planning, graphic standards, corporate identity managementProficiency using the MS Office Suite (Excel, PowerPoint, Word) and HubspotExperience using the Adobe Creative Suite (Photoshop, Illustrator, and InDesign)Possess an entrepreneurial drive to break through the clutter, invent new approaches to reach goals and maintain a competitive advantageResponsibilities:
Develop, execute, and measure multi-channel campaigns both independently and in collaboration with other team members on the strategic marketing, content, design, product, sales, and client successDocument best practices and establish new processesDevelop and refine target personas in Hubspot to optimize performance of nurture strategy and sales funnel conversionManage website updates, including content refreshes and SEO optimizationManage paid search campaigns (Google, LinkedIn, and Facebook), including content development, testing, reporting, and budget managementWork with cross-functional teams on ad-hoc projects and/or planned initiatives requiring strategic and creative marketing supportProvide regular reporting on asset ROI and campaign and/or event performanceSalary Range:
$100K -- $150KMinimum Qualification:
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications
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