Marketing Coordinator
The University of Chicago - Chicago, Illinois, United States, 60290![The University of Chicago](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Provost Globus Sales & Marketing
About the Department
Globus (www.globus.org) is a sustainable, non-profit business within The University of Chicago delivering solutions to the research community worldwide. Globus develops and provides critical services that support scientific research for governmental, academic, and commercial organizations in a wide range of disciplines including life sciences, physics, and astronomy. We develop and operate commercial-quality, cloud-based software application and platform services used by 10s of thousands of researchers to manage their large-and growing-data management challenges. We have offices located at 401 North Michigan Avenue in the heart of downtown Chicago and remote employees who work-from-home. Globus, together with Globus Labs, a research group within the University of Chicago, and part of the Data Science and Learning Division at Argonne National Labs, develop and deploy cutting edge technologies to solve new challenges facing the scientific community and enable break-through scientific discoveries.
Job Summary
Reporting to the Globus marketing and communications manager, the focus of this position is to support the marketing, sales and customer management processes so that Globus Customer Team members are successful in their day-to-day activities. As a critical member of the Customer Team the Marketing Coordinator will plan and execute activities in support of driving awareness, converting users to paying subscribers, and retaining existing customers.
We are a small team that constantly juggles multiple priorities; your objective will be to assist the team throughout the customer journey. The role involves a broad range of tasks, such as managing events, assisting with development of campaign materials, and expanding our social media presence, as well as stewardship of various support systems to ensure the team is always operating with current and accurate data. The ideal candidate is an energetic individual seeking a dynamic environment with opportunities to broaden their experience and knowledge, while applying proven marketing techniques. This role is perfect for you if you have some experience in marketing, sales or other customer facing functions, and have strong process management skills.
Responsibilities
Manages the end-to-end process to ensure a successful experience for customer team members exhibiting and presenting at industry conferences and other events.Coordinates with multiple parties to generate and inventory marketing materials, handle event logistics, and support post-event communications and outreach.Collaborates with Customer Team members to develop ideas and create/organize content in support of marketing and sales activities.Develops and maintains prospect lists for marketing campaigns.Builds and maintains a media library for use in marketing campaigns.Builds and maintains an internal library of presentations and templates, and publishes presentation content on external channels.Assists with the design and execution of email campaigns.Assists with social media communications to grow awareness of Globus and amplify partner and community activities.Coordinates development and distribution of monthly newsletters.Uses systems to track inbound sales leads, campaign effectiveness metrics, event registrations, website metrics, social media statistics, and other data required to maximize effectiveness of all customer team initiatives.Develops marketing communications, advertising, or publicity materials with a moderate level of guidance from others. Develops, plans, and coordinates the development and productio of marketing and publicity materials and campaigns, ensuring deadlines and budgets are met.Performs one or more of the following marketing functions: marketing communications /advertising; Web blogs or digital marketing; market research; development or review and update of the marketing infrastructure and management of external sales agency relationships.Performs other related work as needed.
Minimum Qualifications
Education:
Minimum requirements include a college or university degree in related field.
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Work Experience:
Minimum requirements include knowledge and skills developed through 2-5 years of work experience in a related job discipline.
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Certifications:
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Preferred Qualifications
Experience:
Experience planning and executing conferences, trade shows and other marketing events.Knowledge of digital marketing processes and tools.Knowledge of market research processes and tools.Knowledge of media relations and the press release distribution process.
Technical Skills or Knowledge:
Strong knowledge of Micr