Social Media Manager Job at Standard Process in Palmyra
Standard Process - Palmyra, WI, United States, 53156
Work at Standard Process
Overview
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Overview
For more than 95 years, Standard Process Inc. has been a visionary leader in whole food nutrient solutions. Our whole food philosophy and mission to change lives extends far beyond our supplements to the very people we employ. We value compassion, accountability, respect, and excellence. This strong foundation has created an environment where our employees are seen as members of our family and are given the tools and resources to succeed, both personally and professionally.
The Opportunity:
We're seeking a strategic, creative, and hands-on Social Media Manager to join our Digital Marketing Team. This role is central to maintaining and growing our brand presence across platforms such as Facebook, Instagram, LinkedIn, YouTube, and X, while collaborating with agency partners, internal teams, and influencers to drive engagement, traffic, and conversions.
You'll play a pivotal role in planning content strategy, managing paid and organic efforts, and ensuring our social media presence reflects our brand values, connects with our audience, and achieves measurable business goals. This role does not include any direct reports!
What You'll Do:
Social Strategy & Execution
- Lead a goal-driven content strategy built on brand pillars, maintaining a platform-specific calendar aligned with launches, campaigns, and trends.
- Oversee the development of high-impact content to drive performance.
- Collaborate with internal teams and external creators to plan, produce, and deliver high-quality visual content (photo, video, graphics) that reflects our brand voice.
- Stay current on social trends and test emerging formats to keep content fresh and engaging.
- Work closely with our in-house photographer/videographer as needed to support larger campaigns or specialized shoots.
- Plan, shoot, and edit high-quality video content for social, digital, and web platforms, ensuring alignment with our brand voice.
- Manage community interactions across platforms, fostering timely, authentic engagement.
- Lead social listening, influencer relationships, and UGC initiatives to deepen brand connection and expand reach.
- Coordinate closely with external agencies, ensuring campaign alignment, sharing insights, and driving continuous optimization through regular check-ins.
- Track and analyze key metrics (impressions, CPC, CTR, engagement), leveraging insights to refine content strategy and improve performance across paid and organic channels.
Qualifications
- Bachelor's Degree in Marketing, Communications or Business
- 5+ years of experience in social media content creation, social media management, preferably within a brand, media, or agency setting.
- Deep knowledge of social media platforms, trends, and tools (Sprout Social, Meta Suite, LinkedIn, X, YouTube, etc.)
- Experience working with or managing agency partners (paid media, creative)
- Excellent communication and collaboration skills, with the ability to work effectively across teams.
- An eye for visual branding and a passion for storytelling and creating engaging content that drives brand awareness and customer engagement.
- Experience in analyzing social media performance, using data-driven insights to inform content strategy and optimize engagement (GA4).
- Strong interpersonal and organizational skills.
- Video content creation or direction experience a plus
- Experience in the wellness, nutrition, or healthcare industry
- Familiarity with influencer marketing and UGC strategies
- Working knowledge of paid social advertising tools (Meta Ads Manager, Google Ads)
Minimal travel required.
Why Standard Process?
Standard Process is proud to be a top workplace! We offer a comprehensive and competitive benefit package, which includes:
- Competitive salary and annual incentive program
- Comprehensive health care and flexible benefit plan, including pet insurance
- Company-matched 401(k) plan
- Profit sharing plan
- On-site childcare with highly accredited curriculum
- Platinum WELCOA award-winning wellness program, including:
- On-site 24x7 fitness center
- Whole food court
- On-site chiropractic care
- On-site massage therapist
- Personal trainer
- Daily fitness classes
- On-site life coach
- $450 monthly Standard Process supplement allowance
- Paid time off and holiday time
- Educational assistance
- Company hosted outings and events
- Strong community involvement
Apply today and learn more about the Standard Process family!
Standard Process understands the importance of diversity and believes in providing equal employment opportunity for all employees and applicants for employment. Accordingly, all personnel decisions, including but not limited to hiring, compensation, promotions, training, benefits, termination, or other terms and conditions of employment, are made without regard to age, race, creed, color, disability, veteran status, marital status, sex, national origin, ancestry, arrest or conviction record, sexual preference, genetic information, or any other legally protected characteristic in accordance with law.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.