Vice President of Marketing
Crunch Fitness - Tampa, Florida, us, 33646![Crunch Fitness](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Crunch Fitness
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Overview
Are you a potential
Vice President of Marketing
and ready to leave average in the past? Be a part of one of the greatest growth stories ever told in the fitness industry. With 60+ locations currently and 100+ locations planned; our Vice President of Marketing position offers a tremendous opportunity for growth & career advancement.Crunch
is a gym that believes in making serious exercise fun by fusing fitness and entertainment while pioneering a philosophy of No Judgments.
Crunch Fitness
is looking for energetic, enthusiastic people that are passionate about health and fitness to join our team. Working at Crunch is more than a job, it’s an opportunity to inspire others to reach their fitness goals. Our ‘No Judgments’ philosophy attracts a diverse and welcoming group of professionals and makes Crunch an amazing company to work for.So, if you’re a highly motivated, outgoing individual that wants to work where you workout then end the job search – and take the first step towards your career by applying TODAY!!Key Job Functions of the Vice President of MarketingOversees the daily workflow of the departmentHire, develop, and manage the performance of qualified team members to strengthen the departmentLead and develop a team of marketing professionals - providing direction and strategic vision based on brand goals, budget, and overall resourcesMentor and develop in-house creative talent through design reviews, individual coaching, and ongoing learning opportunitiesHandles discipline of employees in accordance with company policySupport the Group X, Personal Training, Membership, Corporate Sales and Recruiting departments in achieving all revenue, unit, and sales targetsAnalyze growth strategies, market dynamics and competitive landscape by regionOversee the execution of all digital and local guerrilla marketing assetsDevelop tactics, increasing digital sales through accelerating traffic, increasing conversion, and expanding lead generationAnalyze media demographics, manage media placements and promotions, negotiate rates, and monitor effectiveness through survey toolsEvaluate and analyze the results of each campaign and provide recommendations for future enhancementsManage budget including negotiation with vendors, placement of orders, approval of invoices, staying on or under budget, recommending growth opportunities, and planning for future needsManage all aspects of pre-sale marketing to include, timeline for implementation and use of posters, banners, social media, and outreachCoordinate with leadership to maintain awareness of product roadmaps and develop key themes and messages that may be incorporated into promotional plansManage marketing platforms on a daily basisAnalyze and manage reportsCreate PowerPoints and presentations for the companyResearch and evolve marketing department related software and programsManage administrative responsibilities related to marketing department software, for example managing users or assigning access where needed.Basic understanding of web design needed to create or maintain websites primarily hosted on squarespace and webflow.What we look for in a Vice President of MarketingProven track record of revenue-driving resultsWillingness to travel our marketsStrong written and interpersonal skillsAbility to drive marketing strategies across multiple locationsDemonstrated ability to multi-task and prioritize activitiesAbility to uphold and demonstrate the highest level of integrity in all situationsBachelor’s in marketing, business, operations management, finance, or related fieldPrevious experience in a Marketing Leadership positionPhoto/video skills a plus.The Ways You Can Benefit:401KPTOLife Insurance, Short-term disabilityFree Crunch Fitness membershipDiscounted Personal Training SessionsExciting team environmentGrowth opportunity in a rapidly growing companyIf you’re ready to stop looking for a job and begin following your passion, then now is the time to contact Crunch TODAY!About CR FitnessCR Fitness is a leading franchisee of Crunch Fitness. The company is rapidly expanding its club footprint throughout Florida, Georgia, North Carolina, and Texas and is led by a veteran management team with over one hundred years of combined experience in the fitness industry. With a comprehensive fitness offering and affordable price point, Crunch Fitness offers unmatched value to its members regardless of fitness level and is well positioned to take advantage of consumers’ increasing focus on health and wellness.Crunch Fitness is an equal opportunity employer and does not discriminate against any employee or applicant for employment based on race, color, religion, national origin, age, gender, sex, ancestry, citizenship status, mental or physical disability, genetic information, sexual orientation, veteran status, or military status.
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