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Welcome to Rowan University’s Career Site

A top 100 national public research institution, Rowan University offers bachelor’s through doctoral and professional programs in person and online to 22,000 students through its main campus in Glassboro, N.J., its medical school campuses in Camden and Stratford, and five others. The University has earned national recognition for innovation, commitment to high-quality, affordable education, and developing public-private partnerships. A Carnegie-classified R2 (high research activity) institution, Rowan has been recognized as the third fastest-growing public research university, as reported by The Chronicle of Higher Education. For more information on Rowan University, click here

All positions are contingent upon budget appropriations.

Web Content Strategist (PSS3), Web Services

Apply now Job no: 500605
Work type: Regular Full-Time
Location: Glassboro, New Jersey
Categories: Professional

The Web Content Strategist will be responsible for developing content strategies, for creating and approving web content, and for supporting content contributors across the university. Each strategist works with various contributors to ensure engaging content within the Rowan University brand guidelines, and to offer support with creating content within the university’s content management system. The position reports to the Director of Web Strategy and Development for the Rowan University Web Services team. Some evening, weekend, and holiday work is to be expected. Candidates must follow the residency requirements outlined by the New Jersey AFT .

Essential Position Responsibilities/Functions

Serve as a content strategist and Cascade power user across all Rowan websites.

Ability to work independently in the CMS and troubleshoot level 1 problems as they arise during the content creation process.

Serve as a first point of contact for incoming inquiries and issues – assisting and escalating as needed.

Work with internal and external stakeholders to execute content objectives and troubleshoot issues as a CMS power user.

Perform content audits to ensure accuracy, accessibility, and strategic effectiveness.

Assist with both synchronous and asynchronous comprehensive contributor courses to train creators on best practices for content editing, SEO, accessibility, brand voice, and content governance.

Plan and create engaging content for all Rowan web properties.

Collaborate with the Web Product Manager to perform CMS maintenance, governance, and moderation tasks.

Create site maps and user journeys to create clear paths for users.

Work with Subject Matter Experts to create high-quality content that will build Rowan’s reputation as an authoritative source.

Serve as an accessibility advocate, ensuring content meets WCAG standards.

Support and enforce industry web standards and best practices throughout the Rowan University website.

Conduct quality assurance and testing for the development team.

Qualifications

Required

A bachelor’s degree in Communications, Marketing, Information, or other related field, or equivalent professional experience.

At least three (3) years of professional experience creating and optimizing web content in a CMS.

Detailed understanding of web standards, content optimization, and SEO.

Experience generating content models, site maps, and optimizing user journeys.

Proven ability to work effectively within a cross-departmental team.

Ability to work independently and solve problems with minimal supervision.

Strong organizational and problem-solving skills.

Excellent oral and written communication skills.

Preferred

Familiarity with user-centered design and layout aesthetics.

Experience working with Google Analytics or similar web analytics tools to build reports and gather user insights.

Experience working in a higher education environment.

Knowledge of accessibility standards and WCAG success criteria.

Understanding of the entire web development lifecycle.

Advertised: May 5 2025 Eastern Daylight Time
Applications close: May 19 2025 11:55 PM Eastern Daylight Time

A top 100 national public research institution, Rowan University offers bachelor’s through doctoral and professional programs in person and online to 22,000 students through its main campus in Glassboro, N.J., its medical school campuses in Camden and Stratford, and five others. Rowan University is home to eight colleges and nine schools. For more information on these colleges, please click here .

Now celebrating its Centennial, Rowan focuses on practical research at the intersection of engineering, medicine, science, and business while ensuring excellence in undergraduate education. The University has earned national recognition for innovation, commitment to high-quality and affordable education, and developing public-private partnerships. A Carnegie-classified R2 (high research activity) institution, Rowan has been recognized as the fourth fastest-growing public research university, as reported by The Chronicle of Higher Education.

More Information

Residency Requirements

Rowan University is subject to the residency requirements of the NJ First Act (N.J.S.A. 52:14-7, P.L. 2011, Chapter 70). Any person hired to a non-exempt position shall either have their principal residence in New Jersey or have one (1) year from the date of employment to establish, and then maintain, principal residence in the State of New Jersey. Any person hired to an exempt position shall either have their principal residence in New Jersey, Delaware, Pennsylvania, or New York or have ninety (90) days from the date of employment to establish, then maintain, principal residence in the State of New Jersey, Delaware, Pennsylvania, or New York.

Non-Discrimation at Rowan University

Rowan University is committed to creating a welcoming environment for all employees. All qualified applicants will receive consideration for employment without regard to age, ethnicity, race, religion, sex, gender identity or expression, genetic information, marital status, national origin, (dis)ability status, military status, and other NJ protected classes. Rowan University does not discriminate on the basis of sex in its educational programs and activities, including employment as required by Title IX. Rowan is committed to providing access, equal opportunity, and reasonable accommodation for individuals with (dis)abilities.

To request reasonable accommodation, contact Christy Mroz,Administrative Assistant,OEE@rowan.edu, 856-256-5494. Rowan strongly encourages applicants from underrepresented groups to apply.

Pursuant toTitle IX of the Education Amendments of 1972 and supporting regulations, Rowan does not discriminate on the basis of sex in the education programs or activities that it operates; this extends to admission and employment. Inquiries about the application of Title IX and its supporting regulations may be directed to the Assistant Secretary for Civil Rights, Office for Civil Rights, U.S. Department of Education, or to the University’s Title IX Coordinator, Office of Student Equity & Compliance, Rowan University, Hawthorne Hall, Suite 312, 201 Mullica Hill Rd, Glassboro, NJ 08028, titleIXcoordinator@rowan.edu , 856-256-5440.

For information on the Title IX Sexual Harassment/Sexual Assault policy and grievance procedures, please click here .

Annual Security and Fire Safety Report

Rowan is committed in assisting all members of our University community in providing for their safety and security.

The Annual Security and Fire Safety Report is available on the Rowan University Police Department (RUPD), Clery Act webpage here .

The report contains information regarding campus security and personal safety including topics such as crime prevention, RUPD authority/jurisdiction, crime reporting policies, fire safety, disciplinary procedures and other matters of importance related to securityon all our campuses. The report also contains information about fire statistics in Rowan University on-campus student housing facilities and crime statistics for the three previous calendar years, including reported crimes that occurred on-campus; in certainoff-campus buildings or property owned or controlled by the University; and on public property within, or immediately adjacent to and accessible from the campus. This information is required by federal law, Jeanne Clery Campus Safety Act or the "Clery Act" and is provided by the Rowan University Police Department.

If you would like to receive a hard copy of the Annual Security and Fire Safety Report which contains this information, you can stop by the RUPD Office, located at Bole Hall Annex,201 Mullica Hill Road, Glassboro, NJ 08028 or you can request that a copy be mailed to you by calling (856) 256-4562 or email: cleryact@rowan.edu .