Enterprise Marketing Lead
Pacific Advisors - Glendale, Arizona, us, 85318
Work at Pacific Advisors
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Overview
Enterprise Marketing Lead
role at
Pacific Advisors . 3 days ago Be among the first 25 applicants. Get AI-powered advice on this job and more exclusive features. Direct message the job poster from Pacific Advisors. Overview:
As the Enterprise Marketing Lead at Pacific Advisors, you will take ownership of our firm’s public brand presence, social media strategy, and thought leadership initiatives. You will be responsible for positioning Pacific Advisors as a leading force in financial services by enhancing CEO visibility, managing enterprise-level campaigns, and developing content that drives engagement with prospective clients, advisors, and recruits. This role demands a proactive strategist with strong content creation skills, PR acumen, and the ability to execute autonomously. You will work closely with marketing contemporaries, leadership, design, and recruiting teams to drive marketing initiatives that elevate the firm’s external reputation. Key Responsibilities:
Enterprise Brand & Social Presence:
Own and execute corporate social media strategy across LinkedIn, Facebook, and Instagram, from idea, content development, some design and through execution. Develop and publish thought leadership content, including blogs, articles, and CEO-led posts. Work with content visionaries to ensure strategic expectations are met. Manage executive branding efforts, ensuring consistent messaging and visibility. Promote leader engagement to follow, promote and leverage PA content. Manage corporate website and work on proposal and refresh of the site in 2025. Public Relations & Thought Leadership:
Identify and cultivate PR opportunities to position Pacific Advisors as an industry leader. Develop media relationships and create press materials that highlight firm initiatives. Act as a content strategist for CEO’s public communications and industry contributions. Complement firm’s social recruiting campaigns to attract top advisor talent in collaboration with Advisor Marketing Lead. Craft messaging that reinforces the value proposition of joining Pacific Advisors. Work closely with the Advisor Marketing Lead to align enterprise recruiting efforts with regional needs. Performance & Strategy Execution:
Track and analyze engagement metrics across brand initiatives. Own and refine firmwide brand messaging and positioning. Collaborate with the Advisor Marketing Lead and other teams to align internal and external marketing strategies and drive engagement throughout the firm. Special Projects:
Support new marketing initiatives and/or cross-functional projects as needed. Qualifications:
Experience with financial services marketing preferred. 4+ years in enterprise marketing, branding, PR, or related fields. Proven experience managing corporate social media and executive branding. Strong writing and content development skills, including Instagram, LinkedIn, and Facebook. Ability to operate independently and execute projects from ideation to completion. Strong project tracking and execution skills, including KPIs. Team Collaboration and Integration:
This role works closely with the
Advisor Marketing Lead
to: Align recruiting campaigns to ensure firmwide consistency while allowing field-specific customizations. Share insights between enterprise and field efforts to ensure marketing effectiveness. Coordinate social media strategies to maximize engagement at both firm and advisor levels. Work together on brand consistency, storytelling, and training initiatives for advisors. Structure:
This is an individual contributor role with autonomy and ownership in a dynamic, team-oriented environment. You'll play an important role in helping to position Pacific Advisors’ brand and driving strategic initiatives while ensuring cohesiveness with the firm’s brand with clarity and consistency. Role reports to Head of Strategy & Initiatives. Compensation:
This position is a full-time role. Benefits and 401k are also available with subsidy and match program. Our Mission:
Helping People Financially Produce and Support a Good Life for the Rest of Their Lives Please visit our website to learn more about us:
www.acareerthatmatters.com Pacific Advisors LLC (CA Insurance License #0K12914) is an agency of The Guardian Life Insurance Company of America (Guardian), New York, NY. Insurance products offered through One Pacific Financial & Insurance Solutions LLC, DBA of Pacific Advisors LLC. Securities products and advisory services offered through Park Avenue Securities LLC (PAS), member FINRA, SIPC. OSJ: 2875 Michelle Drive, Suite 110, Irvine, CA 92606, 909-399-1100. PAS is a wholly owned subsidiary of Guardian. Pacific Advisors is not an affiliate or subsidiary of PAS. Seniority level:
Mid-Senior level Employment type:
Full-time Job function:
Marketing, Art/Creative, and Public Relations Industries:
Insurance and Financial Services
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