Abbott Laboratories
US Value Expansion Senior Product Marketing Manager (Lake Forest,...
Abbott Laboratories - Lake Forest, Illinois, United States, 60045
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US Value Expansion Senior Product Marketing Manager (Lake Forest, IL) page is loaded US Value Expansion Senior Product Marketing Manager (Lake Forest, IL) Apply locations United States - Illinois - Lake Forest time type Full time posted on Posted Yesterday job requisition id 31118074 Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.
JOB DESCRIPTION:
About Abbott Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology. Our diagnostic solutions are used in hospitals, laboratories, and clinics around the globe. The crucial information derived from our tests, instruments and informatics systems are often the first step in patient care decision making for hundreds of health conditions from heart attacks to blood disorders to infectious diseases and cancers. Working at Abbott At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to: Career development with an international company where you can grow the career you dream of. Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year. An excellent retirement savings plan with high employer contribution Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree. A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune. A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists. The US Value Expansion Senior Product Marketing Manager is responsible for setting the US strategic direction and tactical implementation of activities that will lead to a customer-centric and goal achievement culture, focusing on optimizing customer satisfaction and economic profit for their particular product line. The US Value Expansion Marketer is responsible for creating US demand for the assigned products in a manner that optimizes customer satisfaction and economic profit, while also achieving revenue goals. Development and execution of the marketing plan. This includes definition of and segmentation of the market, targeting and positioning, and all aspects of the marketing mix (product, place/distribution, price, and integrated marketing/promotion). The Opportunity This is not a remote opportunity Travel up to 20 % Our location in
Lake Forest, IL
currently has an opportunity for an US Value Expansion Senior Product Marketing Manager. US Value Expansion Senior Product Marketing Manager is responsible for creating a clear line of communication between the sales team and all other areas that affect the product...Global Marketing, RA, QA, PM, Commercial Excellence, Demand Planning, Senior Leadership, etc. Competition and Positioning: Thoroughly understand competitive offerings and provide the sales team with appropriate positioning and tools stressing relevant differentiation. Product Promotion: Create/optimize core tools and launch to sales team with proper training, focus and monitoring. External Communication: Interface with consultants, marketing research firms, ad agencies, other vendors, and customers to effectively manage and grow business profitably, while maintaining a customer focus woven throughout all activities. Responsible for managing positive media exposure in partnership with the Public Affairs department, related to managed products. Business Process goals will be measured against commitments in the annual marketing plan. Compliance with the Quality System, and all Ethics/Compliance guidelines is required. Manage financial planning and reporting processes for product line such as Plan, Update, LBE, LRP and contribute US-specific assessment to the R&D stage gate process. Lead cross-functional teams to appropriately manage product line of focus and regularly provide strategy updates to senior leadership Product Enhancement: Leverage technical and customer knowledge to recommend product enhancement requirements; represent the voice of customer; participate in routine product life cycle management team meeting; and liaise with global marketing functions on cross-area learnings and product position opportunities on Area’s behalf. Required Qualifications 5 years minimum healthcare experience. 5 years minimum Marketing and/or Sales experience. Product launch experience. Project management experience. Excellent written and verbal communication skills. Prefer working in a collaborative, cross-team capacity. This role requires incumbent to work across functions and departments to bring the product to life. Center of our entire organization, constantly interacting with teammates and prospects. Position requires an understanding of both the products, market and customer dynamics, and functional operations across departments. Must have demonstrated leadership capability and an understanding of the sales process for diagnostics. Knowledge of regulations and standards affecting Division products is preferred. Additionally, the successful candidate will exhibit: Positive attitude, Leadership, desire and ability to lead the organization to ensure goals achievement, excellent verbal, written, and presentation/communication skills. Deep understanding of the complexities of diagnostics market and customer needs Ability to develop, rationalize, and present strategy, Strong analytical and computer skills, with working knowledge of financial models, Strong work ethic, self-motivation, and resourcefulness. Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives:
www.abbottbenefits.com Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity. Connect with us at www.abbott.com , on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal. The base pay for this position is $111,300.00 – $222,700.00 In specific locations, the pay range may vary from the range posted. JOB FAMILY:
Product Management
DIVISION:
CRLB Core Lab
LOCATION:
United States > Lake Forest : CP01
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes, 20 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf Similar Jobs (2)
Vendor Partner Alliance Manager locations United States - Illinois - Lake Forest time type Full time posted on Posted 30 Days Ago Global Product Manager locations United States - Illinois - Lake Forest time type Full time posted on Posted 18 Days Ago Abbott
is about the power of health. For more than 135 years,
Abbott
has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health. The people of
Abbott
come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges. We invite you to explore opportunities at
Abbott
, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer,
Abbott
welcomes and encourages diversity in our workforce.
#J-18808-Ljbffr
JOB DESCRIPTION:
About Abbott Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology. Our diagnostic solutions are used in hospitals, laboratories, and clinics around the globe. The crucial information derived from our tests, instruments and informatics systems are often the first step in patient care decision making for hundreds of health conditions from heart attacks to blood disorders to infectious diseases and cancers. Working at Abbott At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to: Career development with an international company where you can grow the career you dream of. Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year. An excellent retirement savings plan with high employer contribution Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree. A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune. A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists. The US Value Expansion Senior Product Marketing Manager is responsible for setting the US strategic direction and tactical implementation of activities that will lead to a customer-centric and goal achievement culture, focusing on optimizing customer satisfaction and economic profit for their particular product line. The US Value Expansion Marketer is responsible for creating US demand for the assigned products in a manner that optimizes customer satisfaction and economic profit, while also achieving revenue goals. Development and execution of the marketing plan. This includes definition of and segmentation of the market, targeting and positioning, and all aspects of the marketing mix (product, place/distribution, price, and integrated marketing/promotion). The Opportunity This is not a remote opportunity Travel up to 20 % Our location in
Lake Forest, IL
currently has an opportunity for an US Value Expansion Senior Product Marketing Manager. US Value Expansion Senior Product Marketing Manager is responsible for creating a clear line of communication between the sales team and all other areas that affect the product...Global Marketing, RA, QA, PM, Commercial Excellence, Demand Planning, Senior Leadership, etc. Competition and Positioning: Thoroughly understand competitive offerings and provide the sales team with appropriate positioning and tools stressing relevant differentiation. Product Promotion: Create/optimize core tools and launch to sales team with proper training, focus and monitoring. External Communication: Interface with consultants, marketing research firms, ad agencies, other vendors, and customers to effectively manage and grow business profitably, while maintaining a customer focus woven throughout all activities. Responsible for managing positive media exposure in partnership with the Public Affairs department, related to managed products. Business Process goals will be measured against commitments in the annual marketing plan. Compliance with the Quality System, and all Ethics/Compliance guidelines is required. Manage financial planning and reporting processes for product line such as Plan, Update, LBE, LRP and contribute US-specific assessment to the R&D stage gate process. Lead cross-functional teams to appropriately manage product line of focus and regularly provide strategy updates to senior leadership Product Enhancement: Leverage technical and customer knowledge to recommend product enhancement requirements; represent the voice of customer; participate in routine product life cycle management team meeting; and liaise with global marketing functions on cross-area learnings and product position opportunities on Area’s behalf. Required Qualifications 5 years minimum healthcare experience. 5 years minimum Marketing and/or Sales experience. Product launch experience. Project management experience. Excellent written and verbal communication skills. Prefer working in a collaborative, cross-team capacity. This role requires incumbent to work across functions and departments to bring the product to life. Center of our entire organization, constantly interacting with teammates and prospects. Position requires an understanding of both the products, market and customer dynamics, and functional operations across departments. Must have demonstrated leadership capability and an understanding of the sales process for diagnostics. Knowledge of regulations and standards affecting Division products is preferred. Additionally, the successful candidate will exhibit: Positive attitude, Leadership, desire and ability to lead the organization to ensure goals achievement, excellent verbal, written, and presentation/communication skills. Deep understanding of the complexities of diagnostics market and customer needs Ability to develop, rationalize, and present strategy, Strong analytical and computer skills, with working knowledge of financial models, Strong work ethic, self-motivation, and resourcefulness. Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives:
www.abbottbenefits.com Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity. Connect with us at www.abbott.com , on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal. The base pay for this position is $111,300.00 – $222,700.00 In specific locations, the pay range may vary from the range posted. JOB FAMILY:
Product Management
DIVISION:
CRLB Core Lab
LOCATION:
United States > Lake Forest : CP01
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes, 20 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf Similar Jobs (2)
Vendor Partner Alliance Manager locations United States - Illinois - Lake Forest time type Full time posted on Posted 30 Days Ago Global Product Manager locations United States - Illinois - Lake Forest time type Full time posted on Posted 18 Days Ago Abbott
is about the power of health. For more than 135 years,
Abbott
has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health. The people of
Abbott
come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges. We invite you to explore opportunities at
Abbott
, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer,
Abbott
welcomes and encourages diversity in our workforce.
#J-18808-Ljbffr